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Clique Pens: The Writing Implements Division of U.S. Home, Teaching Note
Cespedes, Frank V.; Kindley, James T.Teaching Note HBS-914526-EMarketingTeaching Note for 914525.Starting at €0.00
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Caf Kenya
Applegate, Lynda M.; Kindley, James T.Case HBS-920551-EEntrepreneurshipThis case describes Caf Kenya, a Kenyan-based chain of casual quick-food restaurants. The chain was started in 2011 in Nairobi by Nekesa Kuria. Kuria started Caf Kenya and grew it by reinvesting profits into company stores and through franchising. She also concentrated on getting the details right, and she helped this effort by hiring the best people possible. Further, she feels a responsibility to help other African women succeed as business...Starting at €8.20
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Caf Kenya, Teaching Note
Applegate, Lynda M.; Kindley, James T.Teaching Note HBS-920552-EEntrepreneurshipTeaching note for case 920551.Starting at €0.00
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Brannigan Foods: Strategic Marketing Planning, Teaching Note
Quelch, John A.; Kindley, James T.Teaching Note HBS-913546-EMarketingTeaching Note for Product #913545.Starting at €0.00
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Magellan Boatworks, Teaching Note
Quelch, John A.; Kindley, James T.Teaching Note HBS-917548-EMarketingTeaching note for case 917547.Starting at €0.00
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Brannigan Foods: Strategic Marketing Planning
Quelch, John A.; Kindley, James T.Case HBS-913545-EMarketingThe soup division at Brannigan Foods contributes over 40% of the firm's revenue. The general manager is concerned that the soup industry is declining and that the soup division shows declining profits and market share, especially among the important baby boomer segment. Hoping to reverse these trends, he asks four key managers to review a consultant's analysis of the soup industry and recommend a turnaround strategy. Each manager presents a diffe...Starting at €8.20
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Magellan Boatworks
Quelch, John A.; Kindley, James T.Case HBS-917547-EMarketingMagellan Boatworks is a midsize manufacturer of customized, power "cruising yachts." In the face of economic and political uncertainty in late 2016, Magellan's VP of sales and marketing, Walt Robinson, wonders whether he should request a budget increase for 2017. Important questions abound. Can Robinson's team increase sales even with a lower budget? Should the company reallocate its advertising and promotion budget? Should Robinson consider chan...Starting at €8.20
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Hunley, Inc.: Casting for Growth, Teaching Note
Quelch, John A.; Kindley, James T.Teaching Note HBS-919502-EMarketingTeaching note for case 919501.Starting at €0.00
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Olympic Rent-A-Car U.S.: Customer Loyalty Battles, Teaching Note
Deighton, John; Kindley, James T.Teaching Note HBS-913569-EMarketingTeaching Note for Product #913568.Starting at €0.00
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Katherine Schuler at Boxes & Bins, Inc., Teaching Note
Hill, Linda A.; Kindley, James T.Teaching Note HBS-916502-ELeadership and People ManagementTeaching note for case 916501.Starting at €0.00