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A Day in the Life of a Centure Capitalist
Strebulaev, I; Gouw-Ranzetta, T; Hoyt, DCase SGSB-E444-EEntrepreneurshipThis note describes the tasks that fill the working day of a venture capitalist. Those functions involved in investing (deal sourcing, due diligence, and related tasks) often receive the most attention from students. However, interviews with experienced venture capitalists found that as much or more time is spent working with existing portfolio companies. This note provides insight into each aspect of a venture capitalist’s job: making investm...Starting at €8.20
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Evaluating Venture Capital Term Sheets
Strebulaev, I; Gouw-Ranzetta, T; Hoyt, DCase SGSB-E460-EEntrepreneurshipWhen entrepreneurs are successful in convincing venture capital firms that they are an attractive potential investment, they are presented with offers detailing many terms of the investment agreement. These are described in term sheets. Sorting through the myriad terms can be a daunting proposition for an entrepreneur. Yet, it is important for entrepreneurs to understand the terms of a proposed financing. These determine the payout the entrep...Starting at €8.20
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Beyond Meat: Changing Customer Behaviour in Food Consumption
Chris Laszlo; Katherine Gullett; Peter Rezk; Nilesh RautCase IVEY-9B19A053-EEntrepreneurship, MarketingIn 2014, the founder and chief executive officer of Beyond Meat, Ethan Brown, reflected on the question that had led him to start the company: “How difficult can it be to change what you eat for dinner?” The small start up based in Los Angeles, California, had faced considerable challenges in changing customer perceptions and attitudes since it was founded in 2009. Its intention was to address both health and environmental problems related to mea...Starting at €8.20
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McArthur/Glen Realty Corp. (Spanish Version)
Poorvu, William J.; Vogel, John H., Jr.Case HBS-308S12FinanceJonathan Potter está considerando una inversión en el recién formado McArthur / Glen de Inversión Inmobiliaria. El caso da algunos antecedentes sobre fondos de inversión inmobiliaria y su historia. También se analizan los centros de tiendas de venta directa del fabricante, el tipo de bienes inmuebles que McArthur / Glen Realty posee y desarrolla. La industria REIT está experimentando un crecimiento explosivo, y es importante para evaluar su funci...Starting at €8.20
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Innovation at Caterpillar: The D7E Tractor
Carroll, G; Hoyt, DCase SGSB-SM223-EStrategyIn 2009, Caterpillar shipped its first D7E tractor, an “electric drive” machine in which electric motors moved the tracks and blade, using electricity from a generator powered by a diesel engine. In an industry where new products provided performance gains of just a few percent, the D7E moved 10 percent more material per hour, using 10-30 percent less fuel that its predecessor. It was also easier to operate, had 40 percent fewer moving parts, a...Starting at €8.20
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Clarke: Transformation for Environmental Sustainability
Chris Laszlo; Katey McCabe; Eric Ahearn; Indrajeet GhatgeCase IVEY-9B12C012-EEntrepreneurship, Leadership and People Management, StrategyClarke, a mosquito abatement company seen as having a core business that is environmentally harmful by its very nature — selling pesticides — faces unique challenges in its transformation into a sustainable enterprise. Should it shift its focus entirely towards offering “green” pesticides and risk losing some of its customers, or should it keep offering its less expensive, more toxic products? This case shows how even when innovation leads to new...Starting at €8.20
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Amorim: The Future of Natural Cork
Chris Laszlo; Katherine Gullett; Tim KruegerCase IVEY-9B17M019-EStrategyIn 2015, Corticeira Amorim, S.G.P.S., S.A. (Amorim), the world’s largest cork manufacturer, was facing multiple strategic dilemmas. After enjoying a near-monopoly in the wine stopper market for over 300 years, cork’s reputation had been damaged in the 20th century by concerns over “cork taint,” and the cork industry had been challenged by the resulting disruptive technologies of screw caps and synthetic corks. Amorim needed to rethink its core as...Starting at €8.20
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Cisco's Vision: A Smart+Connected World
Chris Laszlo; Patrick KellyCase IVEY-9B13M116-EMarketing, StrategyHaving been called upon by global leaders to use its technology to address the global crises of climate change and poverty, Cisco opts to pursue sustainability for corporate social responsibility and as a driver of differentiation and competitive advantage. The case discussion explores how the company answered this call to action and how the resulting strategies have proven effective in protecting its competitive advantage in an increasingly host...Starting at €8.20
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Ecovative Design LLC: A Biological Materials Startup
Chris Laszlo; Abdel Latif Ladki; Abraham WeinerCase IVEY-9B13M125-EEntrepreneurship, Marketing, StrategyEcovative Designs (Ecovative), a start-up company in upstate New York, uses an innovative process to combine agricultural waste and mycelium (mushroom “roots”) to grow forms for use in a wide variety of applications, especially a protective packaging material. Not only does this new product replace the need for the environmentally harmful alternative, extruded polystyrene, but the production process is less energy intensive. It exemplifies the cr...Starting at €8.20
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Ford Motor Company: New Shades of Green Through Soy Foam
Garima Sharma; Chris Laszlo; Indrajeet GhatgeCase IVEY-9B13M109-ELeadership and People Management, StrategyFord Motor Co. develops and commercializes a green technology that replaces a traditional and scarce resource with an abundant bio-material. The pilot project becomes hugely successful, and, within the company, the idea of expanding the use of bio-material gains considerable momentum, but implementation and customer acceptance prove to be a challenge. Two members from the company’s research and engineering division work together to overcome these...Starting at €8.20