Default Category
- Case
Genuinus: marketing digital para vender productos frescos online
Collection: IESE (España)Ref.: M-1338Published: Dec 9, 2015Reviewed: Sep 9, 2016Format: pdfLanguage: Spanish - Case
David contra Goliath. Decisiones comerciales en La Fageda
Collection: IESE (España)Ref.: M-1321Published: Oct 27, 2014Reviewed: Jul 3, 2017Format: pdfLanguage: Spanish - Case
Benati Solares
Collection: IESE (España)Ref.: M-1318Published: Oct 6, 2014Reviewed: Nov 2, 2015Format: pdfLanguage: Spanish - Case
DHL Internacional España (A)
Collection: IESE (España)Ref.: DPO-19Published: Jul 7, 2003Format: pdfLanguage: Spanish - Case
Saint Gobain Montblanc (B)
Collection: IESE (España)Ref.: DPO-27-EPublished: Jul 19, 2013Format: pdfLanguage: English - Teaching Note
David Versus Goliath: Commercial Decisions at La Fageda - Teaching note
Collection: IESE (España)Ref.: MT-47-EPublished: Apr 9, 2018Format: pdfLanguage: English - Case
GoQuickly.com and FileAway: Advertising in the Super Bowl
Collection: IESE (España)Ref.: M-1374-EPublished: Jul 15, 2019Format: pdfLanguage: English - Case
Expansión. Macro redacción multimedia: el proceso de cambio de las redacciones informativas
Collection: IESE (España)Ref.: DPO-42Published: Jun 9, 2004Format: pdfLanguage: Spanish - Case
Cables de Comunicaciones S.L. (B)
Collection: IESE (España)Ref.: DPO-2Published: Oct 25, 2002Format: pdfLanguage: Spanish - Case
Allianz (B)
Collection: IESE (España)Ref.: DP-151Published: May 21, 2002Format: pdfLanguage: Spanish