Ivey Business School (Canada)
- Case
Nestlé's Maggi: Pricing and Repositioning a Recalled Product
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A025-EPublished: Jun 9, 2016Reviewed: Jun 7, 2016Format: PDFPages: 9Language: English - Case
Coca-Cola Zero Sugar: The Value Cycle during a Relaunch
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17A009-EPublished: Feb 28, 2017Reviewed: Mar 15, 2017Format: PDFPages: 7Language: English - Case
Volkswagen Emission Scandal: Reputation Recovery and Recall Strategy
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17M052-EPublished: Apr 20, 2017Reviewed: Apr 25, 2017Format: PDFPages: 11Language: English - Case
United Airlines’ Service-recovery Challenge After Reputation Meltdown
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A015-EPublished: Mar 2, 2018Reviewed: Feb 2, 2018Format: PDFPages: 9Language: English - Case
Make in India: The Operating and Marketing Challenge
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A030-EPublished: Jun 26, 2015Reviewed: Oct 19, 2015Format: PDFPages: 13Language: English - Case
Let's Talk Science
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07A008-EPublished: Aug 30, 2007Format: PDFPages: 18Language: English - Case
Malaysia Airlines: The Marketing Challenge after MH370 and MH17
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A028-EPublished: Jun 1, 2015Reviewed: Jun 1, 2015Format: PDFPages: 14Language: English - Case
PPE Workshop
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07M065-EPublished: Oct 24, 2007Format: PDFPages: 17Language: English - Case
Complete Service Billing
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14N008-EPublished: Mar 20, 2014Reviewed: Mar 20, 2014Format: PDFPages: 7Language: English - Case
Spinal Cord Injury Treatment
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07M018-EPublished: Feb 27, 2007Format: PDFPages: 12Language: English