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AltaGas Ltd.: Forrest Kerr Hydroelectric Project
Gerard Seijts; Karen MacMillanCase IVEY-9B16C014-ELeadership and People ManagementAltaGas Ltd. (AltaGas), an energy company based in Calgary, Alberta, successfully collaborated with the Canadian federal government, British Columbia’s provincial government, and a First Nations group to reach an agreement for constructing a large, green energy, hydroelectric project in a remote location in northern British Columbia. Although most observers considered the agreement to be a resounding success, the founder and chief executive offic...Starting at €8.20
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Donglegate: Candour Through Social Media
Charlice Hurst; Karen MacMillan; Thomas WatsonCase IVEY-9B14C017-ELeadership and People ManagementIn 2013, controversy arose over the actions of Adria Richards, a developer-evangelist, in response to remarks she overheard being made by two male attendees at a technology conference. After she reported what she believed to be sexist remarks by posting a photo of the men and a comment on Twitter, the two men were asked to leave the conference session and one was soon fired. A firestorm ensued during which Richards' actions were subjected to scru...Starting at €8.20
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Improving Class Contribution: Annie’s Low Score
Karen MacMillan; Abby XiongCase IVEY-9B18C034-ELeadership and People Management, StrategyA business student received a low rating on class contribution from her leadership professor. She struggled to understand how this low rating happened, as she thought she had contributed in every class. She then lost the motivation to participate in class discussions, but considered developing a plan of action to address the problem. What strategies would help her to increase her contributions in class and improve her grades?Starting at €8.20
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CEPSA-ENPETROL-ERT: Motor Lubricants (B)
Agell, Pere; Carrasco, M.; Segarra, José AntonioCase M-784-EMarketingStarting at €5.74
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CEPSA-ENPETROL-ERT: Motor Lubricants (A)
Agell, Pere; Carrasco, M.; Segarra, José AntonioCase M-783-EMarketingStarting at €8.20
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Pastelería Casadevall
Agell, Pere; Bastons, M.Case AD-222-EDecision Analysis, EconomicsStarting at €8.20
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Caja Mediterránea de Ahorro (B)
García, David L.; Agell, Pere; Segarra, José AntonioCase M-1029MarketingLa Dirección de Caja Mediterránea de Ahorro debe interpretar una investigación de los clientes potenciales del área de Barcelona ciudad. Realizada en base al análisis conjunto. ¿Cómo está segmentado el mercado? ¿Qué volumen y características tiene cada uno de los segmentos?Starting at €5.74
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El lanzamiento del Nissan Micra en Portugal
Agell, Pere; Baucells Alibés, Manel; Segarra, José AntonioCase M-977MarketingLA DIRECCION DE NISSAN EN PORTUGAL DEBE DECIDIR EL PRECIO A FIJAR PARA EL NUEVO NISSAN MICRA. PARA ELLO, REALIZA UNA INVESTIGACION COMERCIAL A LOS CLIENTES PRINCIPALES BASADA EN EL ANALISIS CONJUNTO. LOS RESULTADOS DE LA INVESTIGACION PERMITEN DIBUJAR UNA CURVA DE DEMANDA A DISTINTOS NIVELES DE PRECIOS. APARECEN DUDAS SOBRE LA METODOLOGIA DE INVESTIGACION Y LA INTERPRETACION DE LOS RESULTADOS.Starting at €8.20
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Ivey Publishing: Making a Case for Paying the Price
Brent Beal; Karen MacMillanCase IVEY-9B17M138-EStrategyIn 2017, Ivey Publishing, a publisher and distributor of cases for the academic market, struggled with widespread copyright infringement, which affected its revenue stream. The digital revolution, which had an impact on so many other creative industries, including music, film, and computer software, had also affected the publisher.Ivey Publishing’s sales team leader made a call to a business professor to elicit his support in encouraging his stud...Starting at €8.20
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Managing Up (B): Jada
Karen MacMillanCase IVEY-9B15C025-ELeadership and People ManagementSupplement to A case, see 9B15C024.Starting at €5.74