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Genuinus: marketing digital para vender productos frescos online
Collection: IESE (España)Ref.: M-1338Published: Dec 9, 2015Reviewed: Sep 9, 2016Format: pdfPages: 33Language: Spanish - Case
David contra Goliath. Decisiones comerciales en La Fageda
Collection: IESE (España)Ref.: M-1321Published: Oct 27, 2014Reviewed: Jul 3, 2017Format: pdfPages: 20Language: Spanish - Case
Benati Solares
Collection: IESE (España)Ref.: M-1318Published: Oct 6, 2014Reviewed: Nov 2, 2015Format: pdfPages: 16Language: Spanish - Teaching Note
David Versus Goliath: Commercial Decisions at La Fageda - Teaching note
Collection: IESE (España)Ref.: MT-47-EPublished: Apr 9, 2018Format: pdfPages: 15Language: English - Case
GoQuickly.com and FileAway: Advertising in the Super Bowl
Collection: IESE (España)Ref.: M-1374-EPublished: Jul 15, 2019Format: pdfPages: 15Language: English - Case
Shanghai Euclid Printing Machine Co.: Navigating through Layoffs and Closure
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19M051-EPublished: Jun 14, 2019Reviewed: Jun 1, 2020Format: pdfPages: 8Language: English - Case
From BoysTown to yourtown: Rebranding an Iconic Australian Charity
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A083-EPublished: Oct 28, 2020Format: pdfPages: 11Language: English - Case
White Gold In Benin: Chinese Investment In Cotton
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18M003-EPublished: Jan 17, 2018Reviewed: Feb 4, 2020Format: pdfPages: 11Language: English - Case
Toyota Tsusho in the South Pacific (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-W29924Published: Jun 28, 2022Reviewed: Jun 28, 2022Format: pdfPages: 8Language: Spanish - Case
Domino’s Pizza Japan: Fortressing or Market Expansion? (Spanish version)
Collection: Ivey Business School (Canada)Ref.: IVEY-W29925Published: Sep 23, 2022Format: pdfPages: 12Language: