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NH Hotels
Babé, G.; García, J.; Huete, Luis MaríaCase P-772-EService and Operations ManagementStarting at €8.20
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Analysis of letters of complaint - Exercise
Huete, Luis MaríaExercise PE-39-EService and Operations ManagementStarting at €8.20
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Ford España, S.A.: La planta de motores de Almusafes
Huete, Luis María; Luchi R.Case P-813Service and Operations ManagementLa principal planta de motores de Ford en Europa es pionera en la puesta en práctica de una metodología de mejora de procesos. El caso permite realizar un análisis en detalle de las distintas variables operativas del proceso, y de un enfoque de mejora del mismo que incluye actuaciones en las áreas de gestión de la calidad, mantenimiento, relación con proveedores, administración de materiales y diseño. El caso incluye Anexos que permiten un anális...Starting at €8.20
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American Express: Membership rewards Europe
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCase P-886-EService and Operations ManagementThe Membership Rewards Programme is designed for business travellers. The rewards offered appeal mainly to members of Airline Frequent Flyer Programmes who take advantage of collecting miles on Amex and transfer them to their preferred airline to collect free tickets or upgrades. The case poses the managerial challenge of how to reach the 50% target penetration rate of the programme Amex has in mind and questiones how to include customers of the ...Starting at €8.20
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Multiasistencia
Huete, Luis María; Soto A.Case P-830-EService and Operations ManagementStarting at €8.20
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Peugeot Talbot España: La fábrica de Villaverde
Huete, Luis MaríaCase P-739Service and Operations ManagementLa planta de Villaverde se encontraba, en 1985, en una situación crítica. La dirección se había planteado cerrar la planta repetidas veces. En este momento se puso en marcha un programa de calidad cuyos resultados, cinco años después, han sido espectaculares. El caso describe el programa y sus resultados.Starting at €8.20
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Alcoa's Bid for Alcan (A)
Healy, Paul M.; Rossano, PenelopeCase HBS-114029-EAccounting and ControlIn spring 2007, Alcoa CEO Alain Belda was concerned about the company's market position in light of increased competition from developing markets. China's recent entry into the aluminum market was affecting both supply and demand. Furthermore, downstream and upstream product was coming on-line from other parts of the world, including Russia. As a result, Alcoa had lost its historical market dominance and stock premium. Belda was convinced that fo...Starting at €8.20
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Alcoa's Bid for Alcan (B)
Healy, Paul M.; Rossano, PenelopeCase HBS-114030-EAccounting and ControlIn spring 2007, Alcoa CEO Alain Belda was concerned about the company's market position in light of increased competition from developing markets. China's recent entry into the aluminum market was affecting both supply and demand. Furthermore, downstream and upstream product was coming on-line from other parts of the world, including Russia. As a result, Alcoa had lost its historical market dominance and stock premium. Belda was convinced that fo...Starting at €5.74
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Exeter Group, Inc., Teaching Note
Eccles, Robert G.; Rossano, PenelopeTeaching Note HBS-412024-ELeadership and People ManagementTeaching Note for 409001.Starting at €0.00
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Mistry Architects (A), (B), and (C), Teaching Note
Eccles, Robert G.; Rossano, PenelopeTeaching Note HBS-412025-ETeaching Note for 609044, 609064, and 609086.Starting at €0.00