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NH Hotels
Babé, G.; García, J.; Huete, Luis MaríaCase P-772-EService and Operations ManagementStarting at €8.20
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Analysis of letters of complaint - Exercise
Huete, Luis MaríaExercise PE-39-EService and Operations ManagementStarting at €8.20
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Ford España, S.A.: La planta de motores de Almusafes
Huete, Luis María; Luchi R.Case P-813Service and Operations ManagementLa principal planta de motores de Ford en Europa es pionera en la puesta en práctica de una metodología de mejora de procesos. El caso permite realizar un análisis en detalle de las distintas variables operativas del proceso, y de un enfoque de mejora del mismo que incluye actuaciones en las áreas de gestión de la calidad, mantenimiento, relación con proveedores, administración de materiales y diseño. El caso incluye Anexos que permiten un anális...Starting at €8.20
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American Express: Membership rewards Europe
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCase P-886-EService and Operations ManagementThe Membership Rewards Programme is designed for business travellers. The rewards offered appeal mainly to members of Airline Frequent Flyer Programmes who take advantage of collecting miles on Amex and transfer them to their preferred airline to collect free tickets or upgrades. The case poses the managerial challenge of how to reach the 50% target penetration rate of the programme Amex has in mind and questiones how to include customers of the ...Starting at €8.20
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Multiasistencia
Huete, Luis María; Soto A.Case P-830-EService and Operations ManagementStarting at €8.20
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Peugeot Talbot España: La fábrica de Villaverde
Huete, Luis MaríaCase P-739Service and Operations ManagementLa planta de Villaverde se encontraba, en 1985, en una situación crítica. La dirección se había planteado cerrar la planta repetidas veces. En este momento se puso en marcha un programa de calidad cuyos resultados, cinco años después, han sido espectaculares. El caso describe el programa y sus resultados.Starting at €8.20
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How to Start an Entrepreneurial Revolution (Spanish version)
Isenberg, Daniel J.Article HBS-R1006AEntrepreneurship(1) Stop emulating Silicon Valley. (2) Shape the ecosystem around local conditions. (3) Engage the private sector early. (4) Favor the high potentials. (5) Get a big win on the board. (6) Tackle cultural change head-on. (7) Stress the roots. (8) Don't overengineer clusters; help them grow organically. (9) Reform legal, regulatory, and bureaucratic frameworks. Each of these is critical to entrepreneurship-yet insufficient to sustain it. They key ...Starting at €8.20
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Bert Twaalfhoven: The Successes and Failures of a Global Entrepreneur
Isenberg, Daniel J.Case HBS-807165-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. Bert Twaalfhoven (70; HBS '54) is faced with two offers to acquire the manufacturing holding company he had built up over 40 years. Despite the attractive price, which would net Twaalfhoven and his family $70 million, he is reluctant to sell the company because his original vision was to create a family-owned conglomerate which would last for generations. Of his eight childr...Starting at €8.20
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Lapdesk Company: A South African FOPSE
Isenberg, Daniel J.Case HBS-808008-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. Shane Immelman, founding CEO of Lapdesk (South Africa), is facing several acute problems: a conflict between his director of marketing and his director of field operations; a dramatic increase in prices by a key supplier; and a major strategic alliance that does not seem to be moving forward. Lapdesk is a for profit social enterprise (FOPSE) dedicated to eradicating the shor...Starting at €8.20
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Studio Moderna--A Venture in Eastern Europe
Isenberg, Daniel J.Case HBS-808110-EEntrepreneurshipTo maximize their effectiveness, color cases should be printed in color. Studio Moderna is the leading electronic retailer in 20 countries in and around Central and Eastern Europe, and use a multi-channel business strategy, organizational structure, and IT system. When management conflicts arise, Sandi Cesko, CEO and co-founder must decide whether to change his in-sourcing strategy to out-sourcing.Starting at €8.20