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Suez: The "Water for All" Project
Mutis J.; Rodríguez Badal, Miguel ÁngelCase DG-1509-EStrategySUEZ Environment is a worldwide leader in water-related services, serving 125 million individuals. Although 85% of its current activities are located in Europe and North America, Suez has significant activities in many emerging countries in Central and South America, Asia, Africa and the Middle East. In these countries, the priority is to use an inclusive approach to maintain long-term competitiveness while ensuring significant added-value for it...Starting at €8.20
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Communicating corporate citizenship: MRW and corporate social responsibility (A)
Levy, Jan; Sánchez, Pablo; Rodríguez Badal, Miguel ÁngelCase DG-1375-EStrategyThis case describes the corporate social responsibility (CSR) policy of MRW, Spain's second largest express courier company, and explains how it affects the company's communication policy and business strategy. The case first briefly outlines the history of the company and fills in some background to help understand its current expansion policy. It then gives information about certain management issues that have been considered vital to the organ...Starting at €8.20
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Hindustan Lever reinventa la rueda (C)
Ellison B.; Rodríguez Badal, Miguel ÁngelCase DG-1426StrategyEl caso C finaliza la serie proporcionando información sobre cómo Unilever se introdujo en los mercados BOP en Indonesia y Brasil, y amplía el tema más allá para responder a la pregunta: ¿Cómo puede beneficiarse Unilever de las lecciones aprendidas en HLL?¿Ha encontrado Hindustan Lever una nueva estrategia para ganar amplios mercados globales en su esfuerzo por satisfacer las necesidades cotidianas de la gente corriente en todo el mundo? ¿O simpl...Starting at €5.74
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La fría encrucijada del Grupo BYSE
Rodríguez Badal, Miguel Ángel; Ricart, Joan EnricCase DG-1248StrategyA finales de 1996, el Grupo BYSE es una de las compañías españolas más comprometidas y avanzadas en lo que atañe a su gestión medioambiental. Prueba de ello es que fabrica y comercializa los frigoríficos medioambientalmente más avanzados y una de sus plantas ha sido la primera en conseguir en España el registro EMAS. Sin embargo, BYSE está comercializando unos frigoríficos de una puerta, fabricados por una empresa italiana, que se distinguen por ...Starting at €8.20
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A Foot In the Door: Hindustan Lever Breaks Into the Mass Market
Ellison B.; Moller D.; Rodríguez Badal, Miguel ÁngelCase DG-1390-EStrategyHindustan Lever (HLL), a subsidiary of Unilever and undisputed leader in the Fast Moving Consumer Products segment in India, is caught out by the success of a local firm, Nirma, in selling to the bottom of the social pyramid. Having ignored Nirma's activities for several years in the belief that Nirma was targeting a segment that HLL was not interested in, HLL decides to enter the market at the bottom of the social pyramid by developing a totally...Starting at €8.20
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Hewlett Packard España: Metodología PDCA para la mejora de los procesos (A)
Rodríguez Badal, Miguel Ángel; Roure, JuanCase P-875Service and Operations ManagementEste caso presenta los diferentes pasos de la metodología PDCA a través de su aplicación a un proyecto de mejora de Hewlett Packard España.Starting at €8.20
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Chaudhary Group: Rebuilding Nepal
Malloy, Christopher J.; Cohen, Lauren H.; Sobti, InakshiCase HBS-218100-EFinanceAfter the 2015 Nepal earthquake, the Chaudhary Group, a billion-dollar conglomerate in Nepal decides to play a pivotal role in re-building the country. The Group's philanthropic arm (Chaudhary Foundation) works with stakeholders and develops a blue print for short and long- term relief measures. The management needs to address several questions as they navigate the foundations' course. What element of relief work should the foundation focus on? S...Starting at €8.20
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Innovating into Active ETFs: Factor Funds Capital Management LLC
Froot, Kenneth A.; Cohen, Lauren H.; Waggoner, ScottCase HBS-211031-EFinanceKishore Karunakaran, President and COO of FFCM, faces a variety of challenges in launching an innovative investment management business in the rapidly evolving ETF space.Starting at €8.20
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Quadriserv and the Short Selling Market
Cohen, Lauren H.; Malloy, Christopher J.Case HBS-212021-EFinanceTo maximize their effectiveness, color cases should be printed in color. Ten years into Quadriserv's life, Greg DePetris and his company were at a crossroads. Perhaps more so than any of Greg's previous ventures, Quadriserv represented a move into an established marketplace with strong and entrenched incumbents. Greg had a tested record of startups in the trading and financial sectors, but the difference in this case was that Quadriserv would be ...Starting at €8.20
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Ghassan Nuqul and the Nuqul Group: Preserving a Father's Legacy
Wing, Christina R.; Cohen, Lauren H.; Thapar, AlpanaCase HBS-624030-EService and Operations ManagementThe Nuqul Group was established in 1952 by Elia Nuqul, a Palestinian refugee who fled his hometown in 1948 with his family to Jordan. He overcame many hardships in his initial years there, but subsequently started a trading business that grew to become one of Jordan's largest family businesses. Its flagship company, Fine Hygienic Holding (FHH), was a leader in hygienic paper products across the Middle East and North Africa. In March 2023, Ghassan...Starting at €8.20