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Apogeo, S.A.
Font, VicenteCase M-1149MarketingCarlos Martínez, director de la división de colonias masculinas de Apogeo, S.A., tenía que proponer a su consejero delegado las acciones más convenientes para aumentar las ventas. La empresa se plantea distintas alternativas: lanzar una nueva marca, relanzar la marca más conocida de su división, ampliar la distribución de todos o algunos de sus productos a grandes superficies y cadenas de alimentación, y modificar ciertos aspectos del plan comerc...Starting at €8.20
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Banco del Ebro
Font, VicenteCase M-850MarketingEl presidente de un banco de tamaño medio debe diseñar el futuro de su entidad.Starting at €8.20
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Shrimp Farming in Ecuador
David W. ConklinCase IVEY-9A97H005-EStrategyThe primary decision maker operated an extensive shrimp farming business in Ecuador. The shrimp value chain consisted of many activities that culminated in the preparation of a wide variety of frozen appetizers and dinners. In order to increase profitability, the company faced the challenges of moving up the value chain. Meanwhile, global consumption of shrimp value-added products was increasing rapidly. Foreign food processors and retailers had ...Starting at €8.20
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Canada's Economy 2012
David W. Conklin; Danielle CadieuxCase IVEY-9B09M008-EStrategyThis case points to the challenges that Canada faces in regards to its ongoing productivity gap with the United States and its ongoing failure in regard to international competitiveness. This case also discusses the regional differences within Canada in regard to international competitiveness. This case also discusses the regional differences within Canada in regard to economic structure and public policy issues. Finally, the case indicates a ser...Starting at €8.20
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China's Banks 2012
David W. Conklin; Danielle CadieuxCase IVEY-9B10M078-EFinance, StrategyIn the 1990s, considerable debate arose concerning the strength and stability of China's banks. Of particular concern were the debts owed to the banks by state-owned enterprises (SOEs). Many SOEs were experiencing financial difficulties and so they might not have been able to repay these loans. Some analysts emphasized that, since the banks and the SOEs were both owned by the government, the only relevant concern was the financial strength of the...Starting at €8.20
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Mexico's Economy, 2012
David W. Conklin; Danielle CadieuxCase IVEY-9B08M084-EStrategyMexico had a history of repeated financial crises, with high inflation leading to current account deficits with volatile capital inflows, culminating in significant devaluations. Concerns persisted that this pattern might repeat itself in the future. In the years prior to 1980, the government of Mexico had put in place a command and control economy with an extensive array of regulations through which it intervened in the economy on an ongoing bas...Starting at €8.20
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The Transformations of Wal-Mart: Experimenting with New Retail Paradigms
David W. Conklin; Danielle CadieuxCase IVEY-9B11M024-EStrategyBeginning in the 1990s, Wal-Mart sought to maintain its rapid growth by investing outside of the United States. It chose to enter other countries through the purchase of existing retail chains. This process created a new set of challenges, since the existing chains had their own corporate cultures and operating procedures, and Wal-Mart experienced several surprising defeats. In 2000, Wal-Mart launched a chain of what it called Neighborhood Market...Starting at €8.20
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Chauvco Resources Ltd.: The Argentina Decisions (C)
David W. ConklinCase IVEY-9B12M084-EStrategyThis follow-up to Chauvco Resources Ltd.: The Argentina Decisions (A) and (B) encourages students to analyze Argentina’s macroeconomic policies in 2012. Of particular interest are the lessons for Greece if it exits from the Eurozone, with the perhaps inevitable pursuit of the Argentine paradigm.Starting at €5.74
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China's Trade Disputes
David W. Conklin; Danielle CadieuxCase IVEY-9B09M018-EStrategyBy 2009, China's exports had increased dramatically from $250 billion in 2000 to a projected $1,500 billion in 2009. This enormous growth of exports severely damaged competing businesses in the advanced nations, particularly the United States and Europe. China's entry into the World Trade Organization (WTO) in 2001 guaranteed China's right to export to these nations, but at the same time the WTO required China to adhere to certain rules that soug...Starting at €8.20