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Axel Springer in 2016: From Transformation to Acceleration
Burgelman, R; Siegel, R; Kissick, RCase SGSB-E610-EEntrepreneurshipAs of 2016, Mathias Döpfner, chief executive officer (CEO) of Axel Springer SE, had successfully transitioned the German publishing house through a major digital transformation in the world of journalism. Given the massive disruption that had occurred over the previous two decades with how people consumed news, this was no small feat. During this time, many newspapers, magazines, and journals failed to keep up with the rapidly changing industry...Starting at €8.20
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Iloof: Expanding from Online to Offline Channels
Yi Liao; Jing Chen; Hubert Pun; Jun LiCase IVEY-9B20D014-EEntrepreneurship, Service and Operations Management, StrategyIloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water in...Starting at €8.20
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JD: E-invoice with Blockchain
Nina Yan; Jing Chen; Hubert Pun; Yongqin LeiCase IVEY-9B20M047-EStrategyJingdong (JD), the leading innovation-driven e-commerce company and retail infrastructure service provider in China, had rapidly expanded its enterprise procurement market. In the process, however, it faced major issues related to poor customer experience, the high cost of risk control for the value-added tax (VAT), and inefficient invoice management. In early 2018, JD (the supplier of invoices) collaborated with the China Pacific Insurance (Grou...Starting at €8.20
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Keyssa: Unraveling the Laws of Physics - Teaching Note
Siegel, R; Kissick, RCase SGSB-E599TN-EEntrepreneurshipKeyssa: Unraveling the Laws of Physics” explores the challenges associated with growing a start-up around a brand new technology. In October 2012, Eric Almgren became CEO of Keyssa. Founded in 2009, Keyssa reinvented the physical connector, an essential component in every computing and mobile device around the globe. Using a novel technology called Kiss Connectivity, Keyssa enabled contactless, wireless, secure, instant data flows within and b...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software
Siegel, R; Kissick, RCase SGSB-E600-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €8.20
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Mesosphere: Creating Lasting Value on Top of Open Source Software - Teaching note
Siegel, R; Kissick, RTeaching Note SGSB-E600TN-EEntrepreneurship“Mesosphere: Creating Lasting Value on Top of Open Source Software” explores the challenges associated with building a company on top of open source software. In 2013, Florian Leibert, Ben Hindman, and Tobias Knaup founded Mesosphere. By combining proprietary software products with an open source software called Apache Mesos, Mesosphere developed a single platform called the datacenter operating system (DC/OS). With the DC/OS, companies could ...Starting at €0.00
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Stripe: Increasing the GDP of the Internet - Teaching Note
Siegel, R; Kissick, RTeaching Note SGSB-E601TN-EEntrepreneurshipIn 2009, brothers Patrick and John Collison began working on a start-up called Stripe that made it simple for companies to send and receive money around the world. By the end of 2016, Stripe had expanded far beyond an online payment mechanism. Fueled by a belief that the Internet and developers would drive rapid economic growth across the world, Stripe created tools for social commerce and online marketplaces, as well as products to facilitate ...Starting at €0.00
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TTTech in 2017: When Market and Technology Trends Align with Company Capabilities
Siegel, R; Kissick, RCase SGSB-E635-EEntrepreneurship“TTTech in 2017: When Market and Technology Trends Align with Company Capabilities” examines the Austrian technology company TTTech. A global leader in robust networked safety controls, TTTech developed hardware and software solutions that improved the safety and reliability of embedded electronic systems across a variety of industries, including automotive, manufacturing/industrial, aerospace, energy, and off-highway machinery. In 2017, cofoun...Starting at €8.20
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General Motors: Supplier Selection for Innovation
Tingting Yan; Hubert Pun; Melissa Srock; James Preslar; Kate Plegue; Jilianna MeldrumCase IVEY-9B17D006-EService and Operations Management, StrategyIn February 2017, a purchasing manager for General Motors Company (GM) needed to come up with a sourcing proposal to source e-boost modules, which were required to support the enhanced 2020 Chevrolet Bolt Electric Vehicle and the new 2020 Chevrolet Bolt AStarting at €8.20
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Suning.com: Managing the Challenges of Expansion - Teaching Note
Yan Zhu; Jing Chen; Hubert PunTeaching Note IVEY-W27155-EStrategyTeaching note for product W27154.Starting at €0.00