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Cafe Xaragua: The Calgary Opportunity
Elizabeth M.A. Grasby; Karim MashnukCase IVEY-9B13B004-EAccounting and Control, Entrepreneurship, StrategyAfter one year of operations, a young entrepreneur and his two partners must evaluate a decision that will change the scope and direction of their business, an online retail store that sells fair-trade coffee beans imported from a developing country. An oStarting at €8.20
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Native Deodorants: Sell or Swell
June Cotte; Toshaan HarjaiCase IVEY-9B20A073-EEntrepreneurship, MarketingThe founder and chief executive officer (CEO) of the direct-to-consumer deodorant startup Native Deodorant (Native) had grown the brand to one million active users in about two years. The company was founded in 2015 in San Francisco and had disrupted theStarting at €8.20
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Burberry's New Challenges
June Cotte; Marta JarosinskiCase IVEY-9B17A014-EMarketing, StrategyIn 2014, Burberry’s new chief executive officer was facing a changing environment and digital disruption in the luxury fashion industry. The Burberry brand image had improved considerably over the past decade. However, several changes within the fashion wStarting at €8.20
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Travelling Thai Ltd.
Elizabeth M.A. Grasby; Jessica KellyExercise IVEY-9B12B017-EAccounting and ControlA company that has a fleet of food trucks serving Thai food has issued bonds twice since its incorporation. Because the company has reached a level of maturity and is in the sixth year of operations, it is able to recall a portion of one of the bonds. The other bonds mature. Students are asked to record the transactions related to these bonds.Starting at €8.20
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Fresh Air Communications
Elizabeth M.A. Grasby; Jessica KellyExercise IVEY-9B12B019-EAccounting and ControlA large, well-established telecommunications company headquartered in Vancouver, British Columbia, has decided to begin an overhaul of its infrastructure, beginning with a small pilot project. The case centres around the bonds used to finance this project, the short-term investments made with portions of the bond proceeds, and the company's outstanding common shares.Starting at €8.20
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Mama J's Marmalade
Elizabeth M.A. Grasby; Amy ShuhExercise IVEY-9B14B002-EAccounting and ControlIn 2013, the chief executive officer of a marmalade manufacturing company needs to update his accounting records for the fiscal year. In order to complete this task, he gathers the previous year's financial statements and a list of cash receipts and disbursements for the current year in order to perform a financial analysis.Starting at €8.20
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Tesla Motors (Spanish version)
Van Den Steen, EricCase HBS-715S14StrategyIt had launched its first really mass-produced car-the model S-to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?Starting at €8.20
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Microsoft's Search (Spanish version)
Rivkin, Jan W.; Van Den Steen, EricCase HBS-710S03StrategyIn 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past; how Google has gained a dominant position in Internet search and advertising; and what Microsoft has done so far in its as-yet-unsuccessful effort to catch up with Google. The case then challenges students to construct a strategy th...Starting at €8.20
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Rogers Cable: First Time Right
Elizabeth M.A. Grasby; Jordan MartensCase IVEY-9B07C017-ELeadership and People ManagementIn the fall of 2002, the directors of process engineering at Rogers Cable had discovered that a significant portion of Rogers Cable's installations and service activities had been followed by repeat visits within the following 30 days. This meant that services were not properly completed the first time. If high numbers of repeat and rework problems continued, customers would readily take their business elsewhere in the highly competitive environm...Starting at €8.20
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Finemaster Projects Ltd. (A)
Elizabeth M.A. Grasby; Julie GosseCase IVEY-9B10C001-ELeadership and People ManagementThe assistant site supervisor at Finemaster Projects Ltd. struggled with how to approach his boss for a raise. When hired, he had been told that regular annual reviews were held with employees and that good performance would be rewarded with corresponding pay increases. After one year with the company, the assistant site supervisor found that the owners rarely acted on this policy, leaving it up to staff to approach management about raises, promo...Starting at €8.20