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- Teaching Note
Atmel: Igniting the B2C in B2B -Teaching Note
Collection: Stanford Graduate School of Business (USA)Ref.: SGSB-M360TN-EPublished: Jan 29, 2016Format: pdfPages: 6Language: English - Teaching Note
McDonald's: Can A Behemoth Lead in the Era of Artificial Intelligence - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B20A025-EPublished: Apr 8, 2020Reviewed: Apr 13, 2021Format: pdfPages: 15Language: English - Teaching Note
ENSR International, Teaching Note
Collection: HBSP (USA)Ref.: HBS-503094-EPublished: Apr 25, 2008Reviewed: Apr 12, 2008Format: pdfPages: 17Language: English - Teaching Note
Take-Two Interactive Software, Inc., Teaching Note
Collection: HBSP (USA)Ref.: HBS-516070-EPublished: Jan 21, 2016Format: pdfPages: 12Language: English - Teaching Note
Predicting Consumer Tastes with Big Data at Gap, Teaching Note
Collection: HBSP (USA)Ref.: HBS-518053-EPublished: Nov 21, 2017Format: pdfPages: 35Language: English - Teaching Note
Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing, Teaching Note
Collection: HBSP (USA)Ref.: HBS-519056-EPublished: Jan 29, 2019Format: pdfPages: 23Language: English - Teaching Note
Israel at 70: Is it Possible to (re)Brand a Country, Teaching Note
By Ofek, ElieCollection: HBSP (USA)Ref.: HBS-519081-EPublished: Apr 1, 2019Format: pdfPages: 33Language: English - Teaching Note
Glossier: Co-Creating a Cult Brand with a Digital Community, Teaching Note
By Avery, JillCollection: HBSP (USA)Ref.: HBS-520099-EPublished: Apr 7, 2020Format: pdfPages: 26Language: English - Teaching Note
Maria Sharapova: Marketing a Champion (A) & (B), Teaching Note
Collection: HBSP (USA)Ref.: HBS-508087-EPublished: Jun 25, 2008Reviewed: Feb 28, 2011Format: pdfPages: 15Language: English - Teaching Note
Dove: Evolution of a Brand, Teaching Note
Collection: HBSP (USA)Ref.: HBS-508109-EPublished: Apr 30, 2008Format: pdfPages: 6Language: English