HBSP (USA)
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Repositioning CARE USA
Rangan, V. Kasturi; Lee, KatharineCase HBS-509005-EMarketingTo maximize their effectiveness, color cases should be printed in color. CARE USA, a large ($600 million) international nonprofit/NGO, had recently revamped its external branding and positioning in support of its international development work. The case lays out the challenges facing its new CEO, Helene Gayle, as she manages through the organization's transition.Starting at €8.20
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Repositioning CARE USA, Teaching Note
Rangan, V. Kasturi; Lee, KatherineTeaching Note HBS-511032-EMarketingTeaching Note for 509005.Starting at €0.00
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Careem: Raising a Unicorn, Teaching Note
Ghosh, Shikhar; Bagai, ShwetaTeaching Note HBS-819124-EEntrepreneurshipTeaching note for case 818022.Starting at €0.00
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Careem: Base Camp or Mountain Peak Designing an OS for Scaling, Teaching Note
Ghosh, Shikhar; Bagai, ShwetaTeaching Note HBS-819149-EEntrepreneurshipTeaching note to case 819049Starting at €0.00
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Instabeat - One More Lap, Teaching Note
Ghosh, Shikhar; Bagai, ShwetaTeaching Note HBS-820067-EEntrepreneurshipTeaching note for case 820005.Starting at €0.00