HBSP (USA)
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ACCOR (B) (Spanish Version)
Rosenzweig, Philip M.; Raillard, BenoitCase HBS-310S15Knowledge and CommunicationComplementa el caso (A).Starting at €5.74
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ACCOR (A) (Spanish Version)
Rosenzweig, Philip M.; Raillard, BenoitCase HBS-302S21Knowledge and CommunicationACCOR, un alojamiento y restaurante de la empresa con sede en Francia, se describe desde su fundación en 1967 hasta su adquisición en 1990 de Motel 6. especial atención se dedica a los co-presidentes de Accor, Paul Dubrule y Gerard Pelisson, y las políticas de gestión que han puesto en sitio. venture de Accor en América del Norte, plantea retos estratégicos de la organización, y de integración.Starting at €8.20
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Chateau Pontet-Canet
Malter, DanielCase HBS-715442-EStrategyThis case discusses the situation of Chateau Pontet-Canet in early 2000. Alfred Tesseron was the director and son of the owner of Chateau Pontet-Canet, a red wine producing estate in Pauillac (Bordeaux, France) and member of the fifth class of the ancient grand cru classification of the Medoc of 1855. International competition was mounting and revenues were declining even though Chateau Pontet-Canet delivered higher quality than equally classed p...Starting at €8.20