Ivey Business School (Canada)
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Snapdeal: A Nightmare or a Benefit in Reverse Logistics (Spanish Version)
Poonam Garg; Rashmi Kumar Aggarwal; Vaibhav GargCase IVEY-9B16ES039Entrepreneurship, Information Technologies, StrategyIn 2015, Snapdeal, an e-commerce company in India, faced a supply chain situation in reverse logistics. In conforming to the industry trends, the company had a policy on assured product returns, which led to most customers returning to an online merchantStarting at €8.20
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Chariot Comics: Faster Release
Rajiv Misra; Aniruddho ChakrabortyCase IVEY-9B13DS007Service and Operations Management, StrategyChariot Comics, a comic-book production house, is refining its processes for the production of comics. Currently, launching a comic requires 52 to 54 days, which the company wants to reduce to 45 days. Working toward this objective requires analysis of the current process and a review of the various alternatives to achieving the desired time reduction.Starting at €8.20
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Cameron Auto Parts: Joint Ventures, Licensing or Exporting (Spanish version)
Paul W. Beamish; Harold CrookellCase IVEY-W28420Entrepreneurship, StrategyIn 2015, two years after signing a license agreement in the United Kingdom, Cameron Auto Parts (Cameron) now faces an opportunity to establish with another firm a joint venture in France for the European market. However, the prospect upsets the U.K. licensee who is clearly doing very well, and who even wants Cameron to consider joint venturing with him in Australia. The case ends with Cameron, run off its feet in North America, trying to decide w...Starting at €8.20
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Jaguar Land Rover plc: Bond Valuation (Spanish version)
S. Veena IyerCase IVEY-W28507Finance, StrategyJaguar Land Rover Automotive plc, a wholly owned subsidiary of the Indian company Tata Motors Limited, announced bond issue worth US$500 million. The proceeds of this issue were to be used to refinance costlier outstanding bonds. The company was able to raise new debt at substantially lower interest rates than its outstanding debt as a result of its sustained good performance, which led to strong company fundamentals and improved credit ratings. ...Starting at €8.20
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Nokia India: Battery Recall Logistics (Spanish Version)
Charles Dhanaraj; Narendar Sumukadas; P. Fraser Johnson; Monali MalvankarCase IVEY-9B11DS003Entrepreneurship, Service and Operations Management, StrategyThis case presents the challenge faced by Nokia India in 2007. Nokia had built a strong brand reputation over a ten-year period and was a market leader in Indian mobile devices. India, incidentally, was also Nokia’s second-largest market, next only to ChiStarting at €8.20
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Social Media Content Strategy at Ayojak (Spanish version)
Anandan Pillai; Arvind SahayCase IVEY-9B12AS007Entrepreneurship, Information Technologies, MarketingAyojak was an online event management product solution offered by Signure Technologies Limited, a firm established in 2007 in India and the United Kingdom that had product development and business development centres in Pune and Bangalore, India. As of May 2011, Ayojak had two operational products and two more products in the development stage. Ayojak provided an end-to-end solution to any event organizer, including such activities as the creatio...Starting at €8.20
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Kaupthing Bank hf Acquires Singer & Friedlander Group plc (Spanish version)
Murray J. Bryant; Ken MarkCase IVEY-9B07BS13Accounting and Control, Entrepreneurship, StrategyThe managing director of investment banking for Kaupthing Bank hf (Kaupthing) was considering what he would need to do if he accepted a new appointment as chief executive officer of Kaupthing's latest acquisition, U.K.-based investment bank Singer & Friedlander Group plc (Singer). He would have to deal with the fact that the two merging companies had very different cultures, the possibility that some employees may leave as a result of the change ...Starting at €8.20
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British Petroleum (PLC) and John Brown: A Culture of Risk Beyond Petroleum (A) (Spanish version)
Murray J. Bryant; Trevor HunterCase IVEY-9B08MS02StrategyEl ano 2007 tuvo que haber sido uno del peor de la historia de British-Petroleum plc (BP). En el palmo de cuatro meses, dos informes independientes separados (el primero comisionado por BP si mismo) habian identificado una “cultura profundamente arraigada del riesgo” dentro de BP donde el dinero y los beneficios fueron valorados sobre trabajador y seguridad ambiental. Estos informes estaban en respuesta a una explosion en 2005 en una refineria de...Starting at €8.20
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iD Fresh Food: Scripting a Fresh Story (Spanish version)
Tulsi JayakumarCase IVEY-W29514Economics, StrategyIn May 2020, amid the lockdown in India brought about by COVID-19, P. C. Musthafa, chief executive officer of iD Fresh Food (iD), a food company located in Bengaluru, India, was preparing for a virtual meeting with his co-founders. The company offered customers the value proposition of “freshness” and operated in the ready-to-cook and ready-to-eat segments. iD’s flagship product was batter for preparing idlis and dosas, which were popular Indian ...Starting at €8.20
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India's Failure to Attract FDI (Spanish version)
David W. Conklin; Danielle CadieuxCase IVEY-9B06MS82StrategyEste caso utiliza varios informes para comparar China y la India, y anima a estudiantes a analizar la lista larga de órdenes públicos que han refrenado la India el desarrollo económico y las afluencias del FDI, y ése han actuado como barreras a las reformas de la liberalización. Se presentan las realidades históricas que apoyaron la filosofía política de la autarquía de India y de la intervención del Gobierno. Finalmente, el caso lleva estudiante...Starting at €8.20