HBSP (USA)
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McDonald's Corporation: Managing a Sustainable Supply Chain-From Amazon Soya to Cage Free Eggs, Teaching Note
Toffel, Michael W.Teaching Note HBS-616021-EService and Operations ManagementThis case provides an opportunity for students to consider how large, multinational corporations should respond when targeted by activists regarding environmental and social concerns in their supply chains. Greenpeace targeted McDonald's because its chicken supplier was purchasing soya (soybeans for chicken feed) that were grown on recently deforested land in the Amazon rainforest. Although its supply chain purchased a very small amount of this c...Starting at €0.00
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John Branca: Negotiating the Beatles' Northern Songs Catalog (B)
Sebenius, James K.; Green, AlexCase HBS-921010-EStrategyStarting at €5.74
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John Branca: Negotiating the Beatles' Northern Songs Catalog (A)
Sebenius, James K.; Green, AlexCase HBS-921009-EStrategyIn 1985, pop music superstar Michael Jackson instructed his attorney, John Branca, to make a bid for the Northern Songs music catalog, which contained the songs of the Beatles. In a challenging negotiation with Australian media baron Robert Holmes CourStarting at €8.20