HBSP (USA)
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Dr. Ing. h.c. F. Porsche AG (A): Fiel a la marca
Fear, Jeffrey; Knoop, Carin-IsabelCase HBS-707S13StrategyExamina una de las más importantes decisiones empresariales realizadas en la historia de Porsche, realizadas a principios de 1998: para construir un vehículo utilitario deportivo (SUV) - Cayenne. Después de décadas de depender de uno o dos modelos de coches deportivos y casi en quiebra y perder su independencia en 1993, Porsche tuvo que diversificar sus líneas de productos. También examina las implicaciones de marca de la internacionalización de ...Starting at €8.20
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Ardian: Portfolio Company Governance
Paine, Lynn Sharp; Moloney, Emer; Labruyere, ToniaCase HBS-318017-ELeaders of the mid cap buyout group at Ardian, the Paris-based private equity firm led by Dominique Senequier, have been asked to review and assess the governance model the firm uses for majority-owned companies in its portfolio. The case describes the governance model and then shows how it has worked in practice at two companies: Italy's orthopedic implant maker Lima Corporate and French chemical company Novacap. For each company, the case descr...Starting at €8.20
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Pantheon Ventures in 2019
Ivashina, Victoria; Labruyere, ToniaCase HBS-220001-EFinanceThe case discusses the strategy of Pantheon, a UK-based fund of funds investing in private equity. Client demands and preferences had changed in the aftermath of the 2008 global financial crisis and Pantheon had to adapt its business model to accommodate requests for new asset classes and customized portfolios. The challenge was to keep an eye on the fee structure, as clients also put pressure on the costs. Pantheon had extended its offer into i...Starting at €8.20
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The Cayenne Launch (Spanish version)
Deighton, John; Avery, Jill; Fear, JeffreyCase HBS-520S01MarketingCan an online discussion forum supply insight into the evolution of brand meaning? In 2003 Porsche launched a sport utility vehicle, dividing Porsche purists from newcomers to the brand. Vocal members of online and offline Porsche communities ridiculed the Cayenne SUV and disapproved of the new breed of driver. Some opposed offering Porsche Club membership to them, and some even refused to extend the fraternal Porsche "wave" or headlight flashing...Starting at €8.20
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Canibal-Play It Green!
Cespedes, Frank V.; Fuller, Joseph B.; Labruyere, Tonia; Corsi, ElenaCase HBS-319089-EIn 2011, Canibal launched a machine that could sort and compress aluminum cans, plastic bottles, and cups. Users could play a jackpot-style game on the machine's digital display, while disposing of their beverage containers and earning coupons or other rewards. The machine could also display advertising or serve as a communication tool. In 2016, the company's new machine, the i3, had more potential than earlier models, due to enhanced reliability...Starting at €8.20
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Fake News at DER SPIEGEL (B): The Commission's Recommendations
Dey, Aiyesha; Heese, Jonas; Labruyere, ToniaCase HBS-120002-EAccounting and ControlThis (B) case serves as a complement to the case "Fake News at DER SPIEGEL (A)".Starting at €5.74
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Fake News at DER SPIEGEL (C): Organizational Changes
Dey, Aiyesha; Heese, Jonas; Labruyere, ToniaCase HBS-120005-EAccounting and ControlThis (C) case complements the case "Fake News at DER SPIEGEL (A)".Starting at €5.74
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Dan McCrum - Unmasking Wirecard
Heese, Jonas; Wang, Charles C.Y.; Labruyere, Tonia; Moniz, CarlotaCase HBS-123098-EAccounting and ControlDan McCrum, an investigative journalist for the Financial Times, had spent the past six years fighting to expose German payment processing firm Wirecard. The company had enjoyed years of exponential growth and was viewed by several investors as the poster child of Germany's tech sector. But to McCrum something smelled fishy and he couldn't help but wonder if Wirecard's true dealings weren't just hidden behind its complex business model. He starte...Starting at €8.20