HBSP (USA)
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The London 2012 Olympic Games (Spanish version)
Gourville, John T.; Bertini, MarcoCase HBS-512S01MarketingIt's 2009 and Paul Williamson, Head of Ticketing, must finalize ticket prices for the 2012 London Olympic Games. Yet, there are many criteria to consider. First, given the importance of ticketing to the Games' bottom line, he has a strong incentive to maximize revenues. Second, because the entire world will be watching, he wants to maximize attendance-not just at the Opening Ceremony and swimming finals, which are easy sells, but also at events s...Starting at €8.20
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One Firm One Future at Davis Langdon (A)
Eccles, Robert G.; Simpson, KaitlynCase HBS-411006-ELeadership and People ManagementThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Senior Partner Rob Smith just led construction consultancy firm Davis Langdon through a major organizational change in Europe and the Middle East. In the past, compensation arrangements had not incentivized partners to collabor...Starting at €8.20
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One Firm One Future at Davis Langdon (C)
Eccles, Robert G.; Simpson, KaitlynCase HBS-411008-ELeadership and People ManagementStarting at €5.74
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One Firm One Future at Davis Langdon (B)
Eccles, Robert G.; Simpson, KaitlynCase HBS-411007-ELeadership and People ManagementStarting at €5.74