HBSP (USA)
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Women and the Labyrinth of Leadership (Spanish version)
Eagly, Alice H.; Carli, Linda L.Article HBS-R0709CLeadership and People ManagementThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Two decades ago, people began using the "glass ceiling" catchphrase to describe organizations' failure to promote women into top leadership roles. Eagly and Carli, of Northwestern University and Wellesley College, argue in this article (based on a forthcoming book ...Starting at €8.20
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Your Loyalty Program Is Betraying You (Spanish version)
Nunes, Joseph C.; Dreze, XavierArticle HBS-R0604HMarketingDon't create a new commodity, which can result in price wars and other tit-for-tat competitive moves; don't cater to the disloyal by making rewards easy for just anyone to reap; don't reward purchasing volume over profitability; don't give away the store; and, finally, don't promise what can't be delivered.Starting at €8.20