Ivey Business School (Canada)
- Case
John Keells Hotels in Sri Lanka: Building Brand Architecture
Collection: Ivey Business School (Canada)Ref.: IVEY-9B19A028-EPublished: Jul 5, 2019Reviewed: Jul 5, 2019Format: PDFPages: 16Language: English - Case
Google: Antitrust Battles in India
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20M085-EPublished: Apr 29, 2020Reviewed: Apr 29, 2020Format: PDFPages: 9Language: English - Case
Ola (India): Building Customer Loyalty to App-Based Services
Collection: Ivey Business School (Canada)Ref.: IVEY-9B20A064-EPublished: Aug 5, 2020Reviewed: Aug 5, 2020Format: PDFPages: 17Language: English - Case
Mahindra Rise: A Brand Architecture Decision
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A077-EPublished: Feb 20, 2015Reviewed: Mar 19, 2015Format: PDFPages: 13Language: English - Case
Café Coffee Day: Brand Transformation through Repositioning
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A034-EPublished: Aug 19, 2016Reviewed: Aug 19, 2016Format: PDFPages: 16Language: English - Case
Twitter India: At a Crossroads between Freedom of Expression and Social Responsibility
Collection: Ivey Business School (Canada)Ref.: IVEY-W26368-EPublished: Mar 9, 2022Reviewed: Mar 11, 2022Format: PDFPages: 12Language: English