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Arla Foods and the Cartoon Crisis (A) (Spanish Version)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08MS005StrategyAfter a Danish newspaper publishes cartoons depicting the Prophet Muhammad, consumers across the Middle East decide to boycott Danish goods. Arla Foods (Arla) is one of Europe's largest dairy companies. Suddenly, it finds itself caught in the middle of a crisis that appears to be beyond its control. Prior to the boycott, the Middle East was Arla's fastest growing region and represented an important component of the company's long-term growth stra...Starting at €8.20
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Arla Foods and the Cartoon Crisis (C)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08M007-EStrategyJust as Arla Foods has re-established its reputation in the Middle East, another provocative cartoon is released in a Swedish paper and the communications director of Arla Foods must decide how the company will respond. This is a supplement to Arla Foods and the Cartoon Crisis (A), Ivey product 9B08M005.Starting at €5.74
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Arla Foods and the Cartoon Crisis (A)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08M005-EStrategyAfter a Danish newspaper publishes cartoons depicting the Prophet Muhammad, consumers across the Middle East decide to boycott Danish goods. Arla Foods (Arla) is one of Europe's largest dairy companies. Suddenly, it finds itself caught in the middle of a crisis that appears to be beyond its control. Prior to the boycott, the Middle East was Arla's fastest growing region and represented an important component of the company's long-term growth stra...Starting at €8.20
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General Electric's Expansion in the Middle East
Assem Safieddine; Shadi Rhayem; Ken MarkCase IVEY-9B14M141-EStrategyIn July 2012, a senior manager in the corporate strategy team of General Electric (GE) was wondering what changes he should recommend for its strategic plans in the MENAT region (the Middle East, North Africa, Turkey and Pakistan). First, the senior corporate strategist wanted to get a better understanding of how regional management had succeeded in growing its business despite the barriers it had faced, such as political instability, difficultie...Starting at €8.20
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Arla Foods and the Cartoon Crisis (B)
Henry W. Lane; Mikael Sondergaard; David T.A. WesleyCase IVEY-9B08M006-EStrategyThe communications director of Arla Foods is hoping the decision to denounce to the cartoons will bring an end to the boycott. Instead, it brings complaints from Danish women's groups. This is a supplement to Arla Foods and the Cartoon Crisis (A), Ivey product 9B08M005.Starting at €5.74