IESE (España)
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Split One (A)
Riverola, Josep; Zschiesche A.Case P-989-EService and Operations ManagementThe relationship marketing agency Split One is faced with a sharp increase in workload due to the consolidation of its customer portfolio. After analyzing the situation, Osu, one of the founding partners, is of the opinion that increasing the number of staff members could solve the problem over the short term. But he also wonders if this would hide internal organization problems and major commercial deficiencies.Starting at €8.20
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Split One (A)
Riverola, Josep; Zschiesche A.Case P-989Service and Operations ManagementLa agencia de marketing relacional Split One se enfrenta a un fuerte aumento de la carga de trabajo debido a la consolidación de la cartera de clientes. Después de analizar la situación Osu, uno de los socios fundadores, pensó que, aumentando la plantilla, podría solucionar los problemas por lo menos a corto plazo. Pero también se preguntaba si ésto ocultaría problemas de organización interna o deficiencias comerciales de mayor índole.Starting at €8.20
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Split One (A) (Portuguese Version, Portugal)
Riverola, Josep; Zschiesche A.Case P-989-PPService and Operations ManagementThe relationship marketing agency Split One is faced with a sharp increase in workload due to the consolidation of its customer portfolio. After analyzing the situation, Osu, one of the founding partners, is of the opinion that increasing the number of staff members could solve the problem over the short term. But he also wonders if this would hide internal organization problems and major commercial deficiencies.Starting at €8.20
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Split One (A) (Portuguese Version, Brazil)
Riverola, Josep; Zschiesche A.Case P-989-PBService and Operations ManagementThe relationship marketing agency Split One is faced with a sharp increase in workload due to the consolidation of its customer portfolio. After analyzing the situation, Osu, one of the founding partners, is of the opinion that increasing the number of staff members could solve the problem over the short term. But he also wonders if this would hide internal organization problems and major commercial deficiencies.Starting at €8.20
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Bankia: The End of the Spanish Savings Bank Model
Soley, Jorge; Sánchez de León, CarlosCase F-884-ECorporate Governance, Finance, StrategyThe case discusses Bankia's trajectory from 2010 to 2013 , from the establishment of an institutional protection scheme (SIP in Spanish) to its conversion to a nationalized entity owned by FROB (fund for ordered bank restructuring). Facts are explored chronologically given that numerous financial events have affected the nature and future strategy of the organization in this short period of time. Students are presented with various strategic op...Starting at €8.20
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Bankia:el fin del modelo español de cajas de ahorros
Soley, Jorge; Sánchez de León, CarlosCase F-884Corporate Governance, Finance, StrategyEl caso analiza el proceso que ha vivido Bankia desde 2010 hasta 2013: desde la constitución de un sistema institucional de protección (SIP) hasta su conversión en una entidad nacionalizada propiedad del Fondo de Reestructuración Ordenada Bancaria (FROB). Se analizan los hechos cronológicamente, ya que en un periodo tan corto de tiempo se ha producido una gran cantidad de eventos financieros que han incidido en su naturaleza y en la estrategia fu...Starting at €8.20