IESE (España)
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Share Now: Aiming for Profitable Growth (Portuguese Version, Brazil)
Moscoso, Philip; Soto, ManuelCase P-1173-PBService and Operations Management, StrategyEl caso describe las recientes decisiones tomadas por la dirección de Share Now, la empresa líder en carsharing (resultante de la integración de car2go con Drive Now). Como parte de su plan estratégico para Madrid (España), la compañía ha decidido ampliar su zona de cobertura en 27 km2 y añadir 450 coches eléctricos a su flota. Además, se implementarán precios dinámicos, en función de la demanda. El principal reto de Share Now consiste en conse...Starting at €8.20
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Hospital Clinic de Barcelona: A Governance Concept for an Innovative Hospital
Rosenmöller, Magda; Jaiswal, NikiCase P-1147-ECorporate Governance, Innovation and Change, Leadership and People ManagementStarting at €8.20
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Mútua de Terrassa: Rollout of the Health Care Information System (HCIS)
Mitchell, Jordan; Ribera, Jaume; Rosenmöller, MagdaCase P-1087-EKnowledge and Communication, Service and Operations ManagementAs of autumn 2006, a major Spanish hospital outside of Barcelona, Grup Mútua de Terrassa (MT), is implementing the second major phase of a new Health Care Information System (HCIS) along with Hewlett-Packard (HP) at eight centers for primary care. The HCIS project is a multi-year and multi-phase initiative which is the first in many steps towards a "paper-less" hospital. The hospital's management are wondering how the HCIS will change the way peo...Starting at €8.20
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Puig Doria Microcasting Process
Ribera, Jaume; Rosenmöller, MagdaCase P-824-EService and Operations ManagementPuig Doria is a well-known jeweler in Barcelona. The case presents the process of jewelry design, manufacturing and sales. In some pieces where large productions are expected, the microcasting process can be used. The case describes the different manufacturing phases and allows for a computation of the process, basic characteristics: throughput time, capacity, bottlenecks, etc.Starting at €8.20
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Share Now: How to Achieve Profitable Growth
Moscoso, Philip; Soto, ManuelCase P-1173-EService and Operations Management, StrategyThe case describes the recent decisions taken by the management of Share Now, a leading carsharing company (the result of a merger between Car2Go and Drive Now). As part of its strategic plan for the city of Madrid, the company has decided to increase its area of coverage by 27 km2, while adding another 450 electrical cars to the fleet. Furthermore, it will implement dynamic prices that change according to demand. Share Now's main challenge is to...Starting at €8.20
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Javier Sánchez y las reformas en la gestión de hospitales
Keenov E.; García Prat, Antoni; Rosenmöller, MagdaCase P-1004Service and Operations ManagementUn responsable político del gobierno de una de las regiones españolas se enfrenta a la puesta en marcha de un nuevo hospital. Esta tarea le pone ante la necesidad de tomar una serie de decisiones sobre modelos jurídicos aplicables a los hospitales, financiación, política de recursos humanos y mecanismos de organización de la asistencia hospitalaria y su coordinación con la asistencia primaria. Las alternativas reflejan las principales opciones de...Starting at €8.20
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Innovating Healthcare in the Basque Country: Moving to Chronic Care Management
Mas, Núria; Rosenmöller, MagdaCase P-1148-EInnovation and Change, Leadership and People Management, Service and Operations ManagementStarting at €8.20
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Share Now: ¿cómo crecer de forma rentable?
Moscoso, Philip; Soto, ManuelCase P-1173Service and Operations Management, StrategyEl caso describe las recientes decisiones tomadas por la dirección de Share Now, la empresa líder en carsharing (resultante de la integración de car2go con Drive Now). Como parte de su plan estratégico para Madrid (España), la compañía ha decidido ampliar su zona de cobertura en 27 km2 y añadir 450 coches eléctricos a su flota. Además, se implementarán precios dinámicos, en función de la demanda. El principal reto de Share Now consiste en conse...Starting at €8.20
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Javier Sánchez and the reforms in the management of Spanish hospitals
Keenov E.; García Prat, Antoni; Rosenmöller, MagdaCase P-1004-EService and Operations ManagementA policymaker in one of the Spanish regional governments has to manage the start-up of a new hospital. This task will force him to make a series of decisions about legal models applicable to hospitals, financing, human resources policies and mechanisms for organizing hospital care and coordinating it with primary care. The alternatives considered reflect the main options for reforming or transforming hospital management systems that are currently...Starting at €8.20
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TMC - The Telemedicine Clinic: Distributing Diagnostic Competence
Rosenmöller, Magda; Haberl, Christiane; Dunbar, AngelaCase P-1102-EService and Operations ManagementWith this rapid success, David, now the Managing Director, faced new challenges. In his new office in the 21st floor of the Mapfre Tower, overlooking the Mediterranean Sea, he contemplated the next board meeting where decisions would need to be taken. The rapid expansion in demand was straining the existing professional network, attention to current customers was becoming difficult, legal obligations expensive and all these demands left little re...Starting at €8.20