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JetBlue Technology Ventures: Bringing External Innovation In House
Burgelman, Robert; Golden, Joseph N.; Sridharan, AmitCase SGSB-E660-EEntrepreneurshipSince its founding in the late 1990s, JetBlue Airways has been known as an innovator in the U.S. airline industry. This case explores how in the mid- to late-2010s, JetBlue sought to drive further innovation by setting up a corporate venture capital arm. Led by Bonny Simi, a long-time JetBlue executive, commercial airline pilot, former U.S. Olympian, and Stanford alumna, JetBlue Technology Ventures (JTV) seeks to bring external innovation in ho...Starting at €8.20
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Infosys Consulting in 2006: Leading the Next Generation of Business and Information Technology Consulting - Teaching note
Burgelman, Robert; Capur, AneeshaCase SGSB-SM151TN-EStrategyThis case describes Infosys Technologies’ approach to growing the company by expanding its service offerings; moving up the value chain to offer higher end consulting services; improving its brand equity and recognition as a global company; increasing revenue through repeat business from the company’s client base and entering client relationships earlier in the lifecycle by defining problems and identifying solutions before implementing the solut...Starting at €8.20
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The Mid-Atlantic Permanent Medical Group: Spreading the Integrated Care Delivery Model
Burgelman, Robert; Liu,Mimi; Shafir, ZivCase SGSB-SM319-EStrategyThis case continues the story of Dr. Robert Pearl, who had guided the Permanente Group of Northern California through challenging years in the health care industry. While Kaiser Permanente had a long history and well-established reputation on the West Coast, creating a profitable health care system in the mid-Atlantic region proved difficult for a number of reasons. For one, Kaiser Permanente had not made a mindful transfer of the history, cultur...Starting at €8.20
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Venture Philanthropy: Its Evolution and Its Future
Grossman, Allen S.; Appleby, Sarah; Reimers, CaitlinCase HBS-313111-EThis note explores the current state of venture philanthropy in the U.S. and its future. Based on interviews with 28 practitioners in the field of philanthropy and a review of the literature since the publication of the article introducing the concept of venture philanthropy (Virtuous Capital: What Foundations Can Learn from Venture Capitalists) sixteen years ago, the note discusses the signifiant impact venture philanthropy has had on the nonpro...Starting at €8.20
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StriveTogether: Reinventing the Local Education Ecosystem
Grossman, Allen S.; Lombard, Ann; Fisher, NoahCase HBS-314031-EStriveTogether aimed to improve education outcomes by coordinating the actions of diverse community stakeholders-nonprofit service providers, school districts, government, parents, businesses and others. StriveTogether had an intense focus on collective impact-"the commitment of a group of important actors from different sectors to a common agenda for solving a specific social problem"-and the use of data to drive decision. In the case, managing ...Starting at €8.20
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Salud Digna: Successfully Competing with For-Profit Organizations
Grossman, Allen S.; Garcia-Cuellar, ReginaCase HBS-311051-ETo maximize their effectiveness, color cases should be printed in color. Hugo Moreno, CEO of Salud Digna, was considering his growth options for the next three years. Would becoming a for-profit with access to greater capital be the best strategy or would this cause the organization to lose its social mission? Salud Digna provided diagnostic medical tests to the poor, had experienced rapid growth and was financially self-sufficient. Moreno was de...Starting at €8.20
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Infosys Consulting in 2021-2022: The Evolution Continues
Burgelman, Robert; Joshi, RajCase SGSB-SM358-EStrategyInfosys Consulting was known for delivering innovative consulting services to some of the world’s most complex companies. Launched in 2004 as a separate subsidiary, Infosys Consulting was integrated into a new business unit within its parent company in 2011. This case study examines strategic and operational decisions the global leader in consulting and technology faced in growing the increasingly commoditized—and competitive—systems integration ...Starting at €8.20
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Autodesk 2022: A Future Delivered?
Burgelman, Robert; Joshi, RajCase SGSB-SM360-EStrategyAutodesk’s new CEO launched three strategic initiatives that would transform the company into a global leader in software products and services for architecture, engineering, and construction. The company would be a customer-centric organization, with the new technologies and apps its customers demanded. How would the company meet the challenge of customer expectations—and their fears about shifting to cloud-native solutions? After all, differe...Starting at €8.20
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An Overview of Corporate Venture Capital
Burgelman, Robert; Golden, Joseph N.; Sridharan, AmitCase SGSB-E692-EEntrepreneurshipThis note examines the corporate venture capital (CVC) industry, which has played an increasingly large role in the global innovation ecosystem, especially in Silicon Valley, over the last decade. The contents of the note include: a history of CVC beginning in the early 1960s; a qualitative and quantitative assessment of the industry in the late 2010s; a summary of the primary reasons why large corporations establish CVC arms; a framework for ba...Starting at €8.20
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Salud Digna para todos
Grossman, Allen S.; Garcia-Cuellar, ReginaCase HBS-311S15Para maximizar su eficacia, los casos de color deben imprimirse en color. Hugo Moreno, director general de Salud Digna, estaba considerando sus opciones de crecimiento para los próximos tres años. Would convirtiendo en un ánimo de lucro con el acceso al capital mayor sea la mejor estrategia o le esta causa la organización a perder su misión social? Salud Digna proporciona pruebas de diagnóstico médico a los pobres, habían experimentado un rápido ...Starting at €8.20