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Yammer (A)
Piskorski, Mikolaj Jan; Herman, Kerry; Smith, AaronCase HBS-713407-EStrategyIn spring 2012, Yammer was on track to become a highly successful standalone company. Yammer was a leading Enterprise Social Network (ESN), providing companies a private social network in which employees could collaborate securely and efficiently. However, later that year, Microsoft executives unexpectedly reached out with an offer to acquire Yammer for $1.2 billion and integrate Yammer into the Microsoft Office division. An integration with Micr...Starting at €8.20
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SEAS and HBS in Allston
Eisenmann, Thomas R.; Herman, KerryCase HBS-817064-EStrategyThe case describes opportunities for and barriers to collaboration between the Harvard School of Engineering and Applied Sciences (SEAS) and Harvard Business School as SEAS prepares to move two-thirds of its faculty and classes to a new campus in Allston, 1.5 miles from its current Cambridge location. Companion cases ("SEAS in 2016," 817-063, and "HBS in 2016," 817-062) provide background on the two schools.Starting at €8.20
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Columbia's Final Mission (Abridged) (A) (Spanish version)
Edmondson, Amy C.; Herman, KerryCase HBS-617S01StrategyThis case documents decision-making processes, organizational culture, and other contributors to NASA's failed Columbia mission in 2003. Addresses the question of how organizations should deal with "ambiguous threats" - weak signals of potential crisis - and explores why ambiguous threats are so challenging to manage.Starting at €8.20
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Alphabet Eyes New Frontiers
Alcacer, Juan; Sadun, Raffaella; Hull, Olivia; Herman, KerryCase HBS-717418-EStrategyIn October 2015, Google restructured into Alphabet, a holding company, which analysts said would facilitate innovation among its diverse subsidiaries. But when news reports surfaced revealing struggles within Alphabet companies including Nest, the smart thermostat maker, observers began to wonder if the reorganization made sense after all.Starting at €8.20
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HBS in 2016
Eisenmann, Thomas R.; Herman, KerryCase HBS-817062-EStrategyThe case explores opportunities and challenges confronting the Harvard Business School as it seeks to maintain its differentiated strategic positioning in the face of a rapidly evolving management education landscape.Starting at €8.20
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SEAS in 2016
Eisenmann, Thomas R.; Herman, KerryCase HBS-817063-EStrategyThe case explores opportunities and challenges facing the Harvard School of Engineering and Applied Sciences as it: 1) grapples with rapid undergraduate enrollment growth and its smaller scale relative to other top engineering schools, and 2) prepares to move two-thirds of its faculty and classes to a new campus in Allston, 1.5 miles from its current Cambridge location.Starting at €8.20
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Live Nation Faces the Music
Bradley, Stephen P.; Cespedes, Frank V.; Herman, KerryCase HBS-709441-EStrategyIn 2008, concert producer and promoter Live Nation, faces a decision about its strategy in light of the tumultuous changes in the music industry and the increasing power of the major artists. As the music business once again recreates itself in response to new technologies and consumer needs, this major player is considering focusing on its principal business of concert booking and related revenue, or moving forward with its efforts to take advan...Starting at €8.20
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Videogames: Clouds on the Horizon
Hagiu, Andrei; Herman, KerryCase HBS-713424-EStrategySince the creation of the first videogame systems in the 1970s, the videogame industry has undergone numerous transformations as new technologies and market entrants fundamentally changed the gaming experience of customers. In the early 21st century, customers began accessing games without the use of a physical gaming console, either through their mobile devices, or increasingly, through the "cloud" where customers could play videogames through s...Starting at €8.20