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Zeal: Launching Personalized and Social Learning
Kim, John Jong-Hyun; An, ChristineCase HBS-315052-EEntrepreneurship"Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile learning platform that helps students from Kindergarten to 8th grade build math and literacy skills based on Common Core State Standards through personalized learning plans. Having b...Starting at €8.20
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BYJU'S The Learning App
Kim, John Jong-Hyun; Tahilyani, RachnaCase HBS-317048-EStrategyBYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially in India, BYJU's decides to enter the U.S. and other English speaking international markets. It believes that United States has a large demand for "better learning", a strong digital...Starting at €8.20
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Art Feeds: Scaling a Non-profit Organization
Colleen Sharen; Tess WiddifieldCase IVEY-9B14M159-EEntrepreneurship, StrategyIn early June 2013, the executive director of Art Feeds, which provided therapeutic art and creative education to school children to help them achieve mental and emotional well-being, needed to make a recommendation to her board about whether to expand the current operations in Joplin, Missouri, to Moore, Oklahoma, after a devastating tornado in Moore. She needed to determine whether the organization had the resources required to expand successfu...Starting at €8.20
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Women's Community House and Mine101: Is Social Enterprise Worth It
Colleen SharenCase IVEY-9B14M095-EAccounting and Control, Entrepreneurship, StrategyIn May 2013, the director of transitional and community programs at Women’s Community House (WCH) must decide whether to renew the retail lease on WCH’s used-clothing boutique, Mine101. This social enterprise was launched to generate income for WCH’s children’s programming, but lost money in its first two years of operations. The decision to renew the lease begs a larger question: Should Women’s Community House continue to operate Mine101? The di...Starting at €8.20
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St. John the Compassionate Mission: Organizational Culture and Leadership
Colleen SharenCase IVEY-9B14C001-ELeadership and People ManagementIn May 2013, the founder and executive director of the St. John the Compassionate Mission, a faith-based, non-profit social service organization located in Toronto, Ontario, Canada, needs to plan for his retirement. He has been the driving force behind the organization for the past 27 years, and it reflects his vision that meaningful work helps people get off welfare, attaining dignity and a sense of personal value in the process. To that end, th...Starting at €8.20
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Health Nut
Colleen Sharen; Vanessa M. StrikeCase IVEY-9B08M053-EEntrepreneurship, StrategyLate in the afternoon on January 20, 2006, one of the owners of The Health Nut hung up the phone. Her account manager had just called to tell her that the bank was not going to extend any further credit to her small retail natural health products (NHP) store located in Grand Bend, Ontario. She and her life and business partner had owned The Health Nut since May 2003. While they had successfully grown sales, the business was not generating enough ...Starting at €8.20
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AltSchool: School Reimagined
Kim, John Jong-Hyun; Wilkes, Kyla; An, Christine S.Case HBS-315054-EMax Ventilla and his team launches in 2013 AltSchool, a new network of tech-savvy independent K-8 "micro-schools." AltSchool is born out of Ventilla's frustration with the education options available for his young daughter. During his search, Ventilla comes to the conclusion that American schools are not adequately preparing students for the future. Ventilla leverages his network and his expertise in personalization developed during his time as...Starting at €8.20
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Code.org
Kim, John Jong-Hyun; Barley, Lauren; Ciechanover, Allison M.Case HBS-317008-EThe case explores Hadi Partovi's mission to provide every K-12 student in the United States the opportunity to learn computer science. Students can assess how Partovi transformed his passion into an organization that reached millions around the globe through the launch of not-for-profit, Code.org, and its well-known awareness building event entitled "The Hour of Code." The case provides students the opportunity to consider the organization's mult...Starting at €8.20
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Connections Education: Shifting the Paradigm
Kim, John Jong-Hyun; Sesia, AldoCase HBS-317051-EStrategyThe online virtual learning (K-12) industry in 2017 remains an industry moving fast with many different players and stakeholders. While online virtual learning is beginning to make its way into school districts, it is far from being mainstream and a long way from full adoption. One company - Connections Education - is at the forefront of the movement. The case provides information on the company and the industry (historical and current as of 2017...Starting at €8.20
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The Piercer
Colleen Sharen; Nicole NolanCase IVEY-9B08M057-EEntrepreneurship, StrategyJessica Pierce and Ashley Mound have developed an innovative product for an entrepreneurship class assignment to be presented to potential investors. They now need to determine 1) which target markets have the most potential, 2) which distribution channels to use and 3) a sales volume estimate. The purpose of the case is to teach students how to use secondary research resources from a typical library to research the nature of the market for a new...Starting at €8.20