HBSP (USA)
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Poweo: David y Goliat en el mercado francés de electricidad
Maurer, Noel; Farri, ElisaCase HBS-713S19StrategyPara maximizar su eficacia, los casos de color deben imprimirse en color. Charles Beigbeder, el presidente y fundador de Poweo, una alternativa electricidad y el operador de gas en Francia, tiene que decidir sobre la estrategia de la empresa a la luz de la desregulación de la electricidad y la posición dominante de lectricit de France (EDF) en el mercado francés. Can Poweo competir con éxito contra la FED, con su gigantesca base nuclear instalada...Starting at €8.20
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Barclays Wealth: Reignite WAR or Launch AlphaStream
Goldberg, Lena G.; Farri, ElisaCase HBS-310090-EIn late January 2009, Thomas Fekete, Managing Director at Barclays Wealth in London, redeemed the most illiquid positions in the so-called Wealth Absolute Return Fund (WAR), one of Barclays Wealth's most promising offshore funds of hedge funds, and halted the Fund's investment activities. For Fekete, the decision to declare the WAR funds a ''failed experiment" marked a turning-point. In May 2009, money from the redeemed underlying funds would bec...Starting at €8.20
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Zalora Philippines: From Growth to Profitability
Ngwe, Donald; Teixeira, Thales S.Case HBS-517009-EMarketingIn May 2015 Paulo Campos, Co-Founder and CEO of Zalora Philippines, found himself at a crucial turning point in his young company's development. In just three years, Zalora had come from entering the Philippine fashion retail industry as an unknown quantity to becoming a household name across the Southeast Asian archipelago. Campos and his team had achieved much in this time: launching one of the first online retailers in the country, building a ...Starting at €8.20
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Zalora Philippines: From Growth to Profitability, Teaching Note
Ngwe, DonaldTeaching Note HBS-519073-EMarketingTeaching note for case 517009.Starting at €0.00
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Poweo: David and Goliath in the French Electricity Market
Maurer, Noel; Farri, ElisaCase HBS-711037-ETo maximize their effectiveness, color cases should be printed in color. Charles Beigbeder, the president and founder of Poweo, an alternative electricity and gas operator in France, needs to decide on the company's strategy in light of electricity deregulation and the dominant position of lectricit de France (EDF) in the French market. Can Poweo successfully compete against EDF, with its giant installed nuclear base, and will competition bri...Starting at €8.20
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The Power of the Peanut (Spanish version)
Dolan, Robert J.; Ngwe, DonaldCase HBS-517S08MarketingThis case picks up from the events in Planters Nuts and describes how the new management team for Planters turned the brand around in 2013 by implementing a new brand positioning accompanied by a multimillion dollar marketing campaign.Starting at €8.20