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Tomasso Corporation: Including Spirituality in the Organizational Culture (B)
Corrales A.; Melé, DomènecCase BE-155-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis case follows on from case A, and begins with Rob McKenzie's decision to fire the 11 recalcitrant staff, and shows how he does this in accord with the spiritual and humanistic values outlined in "Our Project". It then goes on to show how he gradually introduced the company's guiding values to all aspects of its daily management.Starting at €5.74
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People Express (A). Una historia de éxito
Corrales A.; Ariño, Miguel AngelCase AD-309Leadership and People ManagementPeople Express (PE) era una aerolínea con gran éxito durante los años ochenta. Dos años después de su fundación, la compañía ya había alcanzado unos beneficios de 2,7 millones de dólares sobre unas ventas de 100 millones, y el precio de sus acciones se había revalorizado un 150%. La compañía crecía a un ritmo insóito, a pesar de coincidir con un momento de profunda crisis en el sector que estaba llevando a muchas aerolíneas a pérdidas millonarias...Starting at €8.20
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People Express (B). Una historia de éxito
Corrales A.; Ariño, Miguel AngelCase AD-310Leadership and People ManagementPeople Express había logrado un éxito sin precedentes. La compañía cerró el ejercicio de 1983 con unos beneficios de 10,4 millones de dólares sobre unas ventas de 286,6 millones. Tenía 4.000 empleados y una flota de más de 60 aeronaves. Sin embargo, los resultados de PE comenzaron a deteriorarse a finales de 1984, cerrando el ejercicio con unos beneficios de 2 millones de dólares y unas ventas de 561 millones. La ya quinta aerolínea estadounidens...Starting at €5.74
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Tomasso Corporation: Incorporando espiritualidad en la cultura empresarial (A)
Corrales A.; Melé, DomènecCase BE-154Business Ethics and Corporate Social Responsibility, Leadership and People ManagementEl director ejecutivo y propietario único de la compañía considera la empresa como apoyada en dos columnas, una edificada con aspectos económicos y otra con aspectos humanos. Ambas columnas están en continua tensión pero se equilibran, a modo de piedra angular, por fuerzas interiores que hay que buscar en la trascendencia. Esta piedra angular tiene que dar lugar a decisiones armónicas, justas y humanas, sin olvidar la necesidad primaria de obten...Starting at €8.20
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Global Sourcing at Nike
Hsieh, Nien-he; Toffel, Michael W.; Hull, OliviaCase HBS-619008-EBusiness Ethics and Corporate Social ResponsibilityThe Inside the Case video that accompanies this case includes teaching tips and insight from the author (available to registered educators only). This case explores the evolution of Nike's global product sourcing strategy, in particular ongoing efforts to improve working conditions at its suppliers' factories. When the case opens in July 2018, Vice President of Sourcing Amanda Tucker and her colleagues in Nike's Global Sourcing and Manufacturing...Starting at €8.20
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Facelift at Olay (A) & (B), Teaching Note
Lal, Rajiv; Gupta, Sunil; Hull, OliviaTeaching Note HBS-521040-EService and Operations ManagementTeaching note to to 521011, 521002, and 521701.Starting at €0.00
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Zoom Video Communications: Eric Yuan's Leadership During COVID-19, Teaching Note
Kominers, Scott Duke; Stanton, Christopher; Wu, Andy; Hull, OliviaTeaching Note HBS-821018-EStrategyTeaching note for case 821014.Starting at €0.00
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Extend Fertility: Conceiving the Market for Egg Preservation (A)
Spar, Debora L.; Hull, OliviaCase HBS-719019-EStrategyThe case follows entrepreneur Christy Jones as she tries to imagine, and then build, a firm that will enable young women to preserve their eggs -- and thus extend their fertility. In April 2003, entrepreneur and MBA student Christy Jones was planning a new venture to help women preserve their fertility. Her company, Extend Fertility, would commercialize a technique known as egg freezing, in which a woman's eggs were extracted and stored at low te...Starting at €8.20
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Delivering the Goods at Shippo
Bussgang, Jeffrey J.; Rayport, Jeffrey; Hull, OliviaCase HBS-817065-EEntrepreneurshipLaura Behrens Wu, CEO of software start-up Shippo, prepares her pitch for a Series A funding round following a successful seed round. Customer adoption of Shippo's e-commerce dashboard application, which allows small and medium retailers to compare delivery rates between shipping providers and print package labels, has been steady in the nine months since it went live. But traction with the firm's developer-friendly product, an API that allows la...Starting at €8.20
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Lovepop
White, Robert F.; Nanda, Ramana; Hull, OliviaCase HBS-818015-EEntrepreneurshipAs they prepare to graduate from Harvard Business School, the co-founders of greeting card company startup Lovepop need capital to cover the company's operating costs and must choose between two seed financing offers. One offer is from an angel group and the other from a startup accelerator. Having bootstrapped the company's operations since its founding a year and a half earlier, the founders must weigh the differences in valuation and pros and ...Starting at €8.20