HBSP (USA)
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Microsoft's Search (Spanish version)
Rivkin, Jan W.; Van Den Steen, EricCase HBS-710S03StrategyIn 2008, executives at Microsoft must decide how to compete against Google in the market for Internet search and advertising. The case describes how Microsoft has responded to a set of competitive threats in the past; how Google has gained a dominant position in Internet search and advertising; and what Microsoft has done so far in its as-yet-unsuccessful effort to catch up with Google. The case then challenges students to construct a strategy th...Starting at €8.20
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The Rise and Rise (?) of Walmart (A): Battling Kmart
Casadesus-Masanell, Ramon; Van Den Steen, Eric; Elterman, KarenCase HBS-718431-EStrategyThis case, set in 1990, describes the history of Walmart and asks what competitive strategies Kmart might adopt in response to Walmart's success. It discusses the strategy and organization of both companies in terms of HR practices, store location, distribution, information technology, procurement, pricing, and company culture. This (A) case is the first in a multi-part series that goes on to describe the results of Kmart's competition with Walma...Starting at €8.20
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Stealing Time: America's Disruption of the Swiss Watch Industry
Van Den Steen, Eric; Stark, AaronCase HBS-718500-EStrategyAfter years of growth, the Swiss watch industry faced an existential crisis. Exports to the US, their primary market, had dropped by more than two thirds over the past five years. Swiss watches were being disrupted by high-quality and affordable American products. The Swiss had to figure out how to respond. No matter the outcome, the year 1876 would prove to be pivotal.Starting at €8.20
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Tesla Motors
Van Den Steen, EricCase HBS-714413-EStrategyIn mid-2013, Tesla Motors was riding a wave of success: It had launched its first really mass-produced car-the model S-to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electri...Starting at €8.20
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Microsoft's Search, Teaching Note
Rivkin, Jan W.; Van Den Steen, EricTeaching Note HBS-710416-EStrategyTeaching Note for [709461].Starting at €0.00
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Tesla Motors (Spanish version)
Van Den Steen, EricCase HBS-715S14StrategyIt had launched its first really mass-produced car-the model S-to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?Starting at €8.20
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Zeal: Launching Personalized and Social Learning
Kim, John Jong-Hyun; An, ChristineCase HBS-315052-EEntrepreneurship"Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile learning platform that helps students from Kindergarten to 8th grade build math and literacy skills based on Common Core State Standards through personalized learning plans. Having b...Starting at €8.20
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BYJU'S The Learning App
Kim, John Jong-Hyun; Tahilyani, RachnaCase HBS-317048-EStrategyBYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video lessons and interactive tools to personalize learning for every student. Although there is room to grow exponentially in India, BYJU's decides to enter the U.S. and other English speaking international markets. It believes that United States has a large demand for "better learning", a strong digital...Starting at €8.20
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Strategic Complements and Substitutes (Spanish version)
Van Den Steen, EricCase HBS-718S11StrategyThe framework of strategic complements and substitutes can help companies anticipate competitors' responses. It is particularly helpful in deciding on price- or capacity-commitments (or pre-emption), but it can provide more general guidance for analyzing the potential impact of commitments and pre-emption.Starting at €8.20
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Tesla Motors, Teaching Note
Van Den Steen, EricTeaching Note HBS-714483-EStrategyTeaching Note for 714413.Starting at €0.00