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CEO de You Tube Susan Wojcicki: ¿Podrá reproducir su éxito
Elvira, Marta; Isabel VillamorCase SM-1649Innovation and Change, Leadership and People Management, StrategyStarting at €8.20
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YouTube CEO Susan Wojcicki: Can She Deliver Again?
Elvira, Marta; Villamor, IsabelCase SM-1649-EInnovation and Change, Leadership and People Management, StrategyIn September 2014, Susan Wojcicki, CEO of YouTube, the world's largest video-sharing website, discovered that Facebook - one of the leaders in the technology industry - had announced a strategic shift toward online videos. Wojcicki had been appointed YouTube's CEO in February that year, with the goal of making the website profitable. Even though YouTube's revenues had hit $5.6 billion in 2013, the website had not yet turned a profit.Starting at €8.20
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Max Müller en Betrieb und Beruf (A)
Elvira, MartaCase DPO-196Knowledge and CommunicationBetrieb und Beruf es un medio de comunicación escrito especializado en empleo, formación y recursos humanos, que nace en 2000 para completar la información dominical del periódico alemán Die Erde, empeñado en alcanzar a sus dos competidores directos. El caso describe el punto de inflexión que vive BunbB en 2003, con más de tres años en números rojos y sin poder mantener la situación. El director general del grupo, junto a los directores de public...Starting at €8.20
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New Heritage Doll Company, Teaching Note
Luehrman, Timothy A.; Abelli, HeideTeaching Note HBS-4213-EFinanceTeaching Note for 4212.Starting at €0.00
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Ron Ventura at Mitchell Memorial Hospital, Teaching Note
Cespedes, Frank V.; Abelli, HeideTeaching Note HBS-913573-ELeadership and People ManagementTeaching Note for Product #913572.Starting at €0.00
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Max Müller in Betrieb und Beruf (A)
Elvira, MartaCase DPO-196-EKnowledge and CommunicationBetrieb und Beruf is a publication specialising in jobs, training and human resources. It was founded in 2000 to round out the Sunday offering of German newspaper Die Erde, determined to surpass its two direct competitors. The case describes BundB's turning point in 2003, with more than three years in the red and spiraling out of control. The group's general director, along with the advertising director and editor in chief, decided to turn the st...Starting at €8.20
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New Heritage Doll Company (Brief Case) (Spanish version)
Luehrman, Timothy A.; Abelli, HeideCase HBS-413S05FinanceCashflow Forecasting, Internal; Rate of Return, Corporate Finance, Capital Planning, Capital Budgeting, Net Present Value, Project Valuation, Capital Rationing, Resource Allocation.Starting at €8.20
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Max Müller in Betrieb und Beruf (B) (Portuguese Version, Brazil)
Elvira, MartaCase DPO-197-PBKnowledge and CommunicationBetrieb und Beruf is a publication specialising in jobs, training and human resources. It was founded in 2000 to round out the Sunday offering of German newspaper Die Erde, determined to surpass its two direct competitors. The case describes BundB's turning point in 2003, with more than three years in the red and spiraling out of control. The group's general director, along with the advertising director and editor in chief, decided to turn the st...Starting at €5.74
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Monmouth, Inc., Teaching Note
Piper, Thomas R.; Abelli, HeideTeaching Note HBS-4227-EFinanceTeaching Note for 4226.Starting at €0.00
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YouTube CEO Susan Wojcicki: Can She Deliver Again (Portuguese version, Portugal)
Elvira, Marta; Isabel VillamorCase SM-1649-PPInnovation and Change, Leadership and People Management, StrategyIn September 2014, Susan Wojcicki, CEO of YouTube, the world's largest video-sharing website, discovered that Facebook - one of the leaders in the technology industry - had announced a strategic shift toward online videos. Wojcicki had been appointed YouTube's CEO in February that year, with the goal of making the website profitable. Even though YouTube's revenues had hit $5.6 billion in 2013, the website had not yet turned a profit.Starting at €8.20