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Experimentos para llegar a los pobres sin romper la red de seguridad: el seguro médico público en Massachusetts
Savedoff W.; Murphy C.; García Prat, Antoni; Rosenmöller, MagdaCase P-1005Service and Operations ManagementLa llegada de una nueva Directora a la agencia de programas de asistencia sanitaria del Estado provoca un replanteamiento de los mecanismos de cobertura, costes y calidad del servicio. Tras revisar pasadas iniciativas, la nueva Directora decide emprender una serie de reformas a fin de alcanzar los objetivos señalados de forma significativa. Los cambios implican nuevos sistemas de relación entre el estado, las compañías aseguradoras y los proveedo...Starting at €8.20
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Brighter Smiles for the Masses--Colgate vs. P&G (Spanish version)
Oberholzer-Gee, Felix; Yao, Dennis; Azevedo Jorge, FilipaCase HBS-707S33StrategyIn 2000, Procter & Gamble Co. introduced Crest Whitestrips, a new, revolutionary product that allowed consumers to whiten their teeth at home. With Whitestrips, P&G created an entire new category in oral care, worth $460 million in 2002. Whitestrips sent P&G's main competitor in oral care, Colgate Palmolive Co., scrambling because several patents protected the strips, making it difficult for Colgate to copy the invention. But in September 2002, t...Starting at €8.20
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El contexto de negocios de WalMart
Oberholzer-Gee, FelixCase HBS-712S19StrategyEn 2004, Wal-Mart Stores, Inc. propuso la construcción de un nuevo Supercenter en Inglewood, una comunidad de bajos ingresos, cerca de Los Ángeles. La propuesta era una parte de la estrategia de Wal-Mart para llevar su formato Supercenter a California. Introducido a finales de 1980, supercentros añaden una línea llena de comestibles y departamentos especializados para surtido tradicional de Wal-Mart de mercancía general. entrada prevista de Wal-M...Starting at €8.20
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Brighter Smiles for the Masses--Colgate vs. P&G, Teaching Note
Oberholzer-Gee, Felix; Yao, DennisTeaching Note HBS-707545-EStrategyTeaching note to 706435.Starting at €0.00
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Hospital management and labor dispute: The case of the San Juan de Dios Hospital
Gallardo H. M.; González I. D.; García Prat, AntoniCase P-1027-EService and Operations ManagementThe Hospital Rionegro in Antioquia, Colombia, had been in a very difficult situation due to financial and labor difficulties. After five years of integrative management and negotiations with the different fronts, including labor aspects, the situation had been reversed. The productivity could be increased and labor conditions stabilized to the benefit of the hospital and its workforce. For the Ministry to exert primarily a stewardship function, i...Starting at €8.20
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La gestión y el conflicto laboral: el caso del Hospital de San Juan de Dios
Gallardo H. M.; González I. D.; García Prat, AntoniCase P-1027Service and Operations ManagementEl Hospital San Juan de Dios en Ríonegro, Antioquia, Colombia, ha afrontado una situación muy difícil debido a dificultades financieras y laborales. Después de cinco años de gerencia integral y negociaciones en diferentes frentes, incluyendo aspectos laborales, la situación ha cambiado. La productividad pudo incrementarse y las condiciones laborales se pudieron estabilizar para el beneficio del hospital y su fuerza de trabajo. Para que el Ministe...Starting at €8.20
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Developing the health services purchasing function in the Sao Paulo Health Secretariat
Vicente R.; García Prat, AntoniCase P-1041-EService and Operations ManagementAfter the initial stages of implementation of an innovative solution to solve the problem of launching several new hospitals under severe labor hiring constraints (achieved through new legal entities using the framework of the Philanthropic Organizations), the Health State Secretary faces new challenges: how to consolidate the different contracts of the Organizaciones Sociales de Salud, how to advance in the existing payment systems, and how to c...Starting at €8.20
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Introducing DRGs as an Instrument for Clinical Management
Cercone J.; Márquez G.; García Prat, AntoniCase P-1048-EService and Operations ManagementThe case focuses on the use of DRGs in Costa Rica from the original motivation to use them, the implementation steps, the difficulties found and how they were addressed. The case describes the changes that occurred as a result of DRG introduction, and how the ?perverse incentives? were managed. The emphasis is on the lessons learnt in order to define the following implementation steps. The DRG system can be a useful tool to better organizing medi...Starting at €8.20
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Lobbying for Love Southwest Airlines and the Wright Amendment, Teaching Note
Oberholzer-Gee, Felix; Yao, DennisTeaching Note HBS-707536-EStrategyTeaching note to 707470.Starting at €0.00
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Goodyear and the Threat of Government Tire Grading, Teaching Note
Oberholzer-Gee, Felix; Yao, DennisTeaching Note HBS-707537-EEconomicsTeaching note to 707494.Starting at €0.00