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EducationSuperHighway
Steven Kaplan, Robert; Bildner, James; Kind, LizCase HBS-116027-EAccounting and ControlStarting at €8.20
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LinkedIn Corporation, 2012
Yoffie, David B.; Kind, LizCase HBS-713420-EStrategySince its inception in 2003, LinkedIn had become a leading Silicon Valley institution with a brand name that was recognizable throughout the U.S. and in many countries overseas. As of March 2012, LinkedIn was the world's largest professional network on the Internet with $522.2 million in revenue in 2011 and more than 150 million members in over 200 countries. Unlike other major social networking sites, LinkedIn focused exclusively on fostering co...Starting at €8.20
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Serious Materials
Steenburgh, Thomas; Kind, LizCase HBS-511111-EMarketingSerious Materials is a start up who is moving into clean tech markets. The company's first product, QuietRock, originated the sound proofing drywall category and created a steady stream of revenue. It was now considering how to expand its product line to compete in the rapidly developing green building markets. How should Serious Materials go to market when they launch their highly anticipated Serious Windows and EcoRock product lines? What do th...Starting at €8.20
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Google Glass
Eisenmann, Thomas R.; Barley, Lauren; Kind, LizCase HBS-814102-EEntrepreneurshipIn early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing to sell Glass directly through online channels; 2) creating an open platform to allow any eyewear manufacturer to create frames compatible with Glass; and 3) negotiating a partnershi...Starting at €8.20
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Neurotrack and the Alzheimer's Puzzle
Hamermesh, Richard G.; Kind, Liz; Knoop, Carin-IsabelCase HBS-816072-EEntrepreneurshipElli Kaplan founded Neurotrack in 2012 with a breakthrough non-invasive cognitive diagnostics test that will detect Alzheimer's Disease in its earliest pre-symptomatic stages. While the company has gained great traction in the three years since it was started, with no therapeutic product available in the foreseeable future Kaplan is considering whether it is time to change the company's business model.Starting at €8.20
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Affinity Labs, Inc.
Lassiter, Joseph B.; Kind, LizCase HBS-809019-EEntrepreneurshipIn November 2006, Chris Michel left Military.com, which he founded in 1999, to start Affinity Labs, a global network of online communities. That month, Michel raised a Series A round of venture funding and established a partnership with Monster, which he had sold Military.com to. Within its first year of operations, Affinity Labs launched eight vertical portals including PoliceLink, NursingLink, TechCommunity, and IndiaOn. While the company was w...Starting at €8.20
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Verengo Solar Plus!
Sahlman, William A.; Lassiter, Joseph B.; Kind, LizCase HBS-812049-EEntrepreneurshipIn the three years since Bishop and Button purchased Verengo in a leveraged buyout (LBO), the company had gone through dramatic changes. Initially a residential windows and insulation firm, after the economic recession of 2008 the company switched gears and began offering solar installations to local residential customers. Aided by favorable regulatory changes and a consumer financing partnership, Verengo's solar business took off and became the ...Starting at €8.20
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AngelList
Nanda, Ramana; Kind, LizCase HBS-814036-EEntrepreneurshipIn early 2010, Naval Ravikant and Babak Nivi posted a list of angel investors on the Venture Hacks blog as a resource for founders looking for funding prior to seeking venture capital. The list quickly evolved into AngelList, a separate matchmaking platform for founders and investors to make early stage fundraising more efficient. By June 2013, AngelList had garnered substantial media attention, and was used by many high profile angel investors a...Starting at €8.20
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UPower Technologies Inc.
Lassiter, Joseph B.; Sahlman, William A.; Kind, LizCase HBS-816054-EEntrepreneurshipThe UPower founders, Jake DeWitte and Caroline Cochran, were recent graduates from MIT's Nuclear Science and Engineering Department. They chose to attend Palo Alto-based Y Combinator's accelerator program to focus on building a "mini" nuclear reactor that would produce up to ten MW of power and could fit in two 40-foot intermodal shipping containers. The UPower reactor was designed to serve the need for "off-grid" electric power. These off-grid ...Starting at €8.20