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Quirky: A Business Based on Making Invention Accessible
Marks M; Hoyt DCase SGSB-GS84-EService and Operations ManagementBen Kaufman founded Quirky in 2009 to enable anyone with a product idea to access an online network of people to help evaluate and improve the idea, and potentially bring it to market. By the end of 2012, Quirky was shipping 74 products, and had many more in development. Its products were sold in 35,000 stores worldwide. Each week, the company took three products into the research and development process, out of more than 1,000 submitted onlin...Starting at €8.20
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Waypoint: Reinventing Single Family Home Rental - Teaching note
Foster G; Hoyt DTeaching Note SGSB-E467TN-EEntrepreneurshipIn early 2009, following the collapse of the housing market, Doug Brien and Colin Wiel began buying single family homes (SFH) to renovate and rent. SFH rental had previously been a mom-and-pop business due to scaling difficulties—buying and managing large properties such as apartment complexes was well suited to institutional investors, but no one had solved the problem of buying and managing large numbers of relatively inexpensive SFHs. Brien a...Starting at €0.00
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Aqueduct Medical
Rodríguez, Alejandro; Nueno, PedroCase E-92Entrepreneurship, MarketingAqueduct es una empresa emergente que diseña y fabrica un dispositivo médico para la aplicación terapéutica de frío tras una intervención de cirugía traumática o estética. Dos MBA del MIT y el IESE, y el equipo que reunieron, dan los pasos iniciales para la creación de la empresa y llevan a cabo los ensayos médicos necesarios. Paralelamente deben conseguir financiación para la nueva compañía. En el caso se valoran las diversas alternativas de fin...Starting at €8.20
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Windward Investment Management Inc.
Loosens, Rudi; Nueno, PedroCase E-90Entrepreneurship, FinanceEste caso describe la integración de dos pequeñas empresas privadas de servicios de banca y en él se presentan aspectos como el crecer solo y la compensación y evolución de la carrera profesional. Los hechos descritos en el caso tienen lugar en 2005 en la zona de Boston, Estados Unidos.Starting at €8.20
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Dimensión
Nueno, Pedro; Sagarra R.Case P-873Service and Operations ManagementDimensión es una empresa de reciente creación que nace en Sao Paulo, Brasil. Se dedica a la fabricación de los diferentes elementos, rótulos, paneles y cartelones, que surgen del desarrollo de una nueva imagen corporativa. El manual de implementación que elabora la empresa de comunicación especializada en imagen corporativa, da las especificaciones para la fabricación de dichos elementos. Su peculiar aparición en el mercado, y el reto que debe af...Starting at €8.20
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Waypoint: Reinventing Single Family Home Rental
Foster G; Hoyt DCase SGSB-E467-EEntrepreneurshipIn early 2009, following the collapse of the housing market, Doug Brien and Colin Wiel began buying single family homes (SFH) to renovate and rent. SFH rental had previously been a mom-and-pop business due to scaling difficulties—buying and managing large properties such as apartment complexes was well suited to institutional investors, but no one had solved the problem of buying and managing large numbers of relatively inexpensive SFHs. Brien a...Starting at €8.20
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Quirky: A Business Based on Making Invention Accessible - Teaching note
Marks M; Hoyt DTeaching Note SGSB-GS84TN-EService and Operations ManagementBen Kaufman founded Quirky in 2009 to enable anyone with a product idea to access an online network of people to help evaluate and improve the idea, and potentially bring it to market. By the end of 2012, Quirky was shipping 74 products, and had many more in development. Its products were sold in 35,000 stores worldwide. Each week, the company took three products into the research and development process, out of more than 1,000 submitted onlin...Starting at €0.00
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SOPA: The Media Industry Fights Online Copyright Infringement - Teaching note
Callader S; Hoyt DTeaching Note SGSB-P82TN-EEconomicsIn 2011, The Walt Disney Company and other content owners aggressively lobbied Congress to pass the Stop Online Piracy Act (SOPA). The intent was to prevent unauthorized copying and transmission of copyrighted materials. This had been largely eliminated on U.S.-based websites, but some copyright owners claimed it was prevalent overseas. SOPA (and its companion legislation “Protect IP Act,” or PIPA), would allow the government or private compan...Starting at €0.00
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Aqueduct Medical
Rodríguez, Alejandro; Nueno, PedroCase E-92-EEntrepreneurship, MarketingAqueduct is a start up designing and manufacture a medical device to apply cold temperature after esthetic or traumatic surgery. Two MBAs from MIT and IESE and the team they put together are going through initial steps of the venture through medical trials. In parallel they need to raise the funding the company. Different funding for alternatives are evaluated. The location of Aqueduct Medical is San Francisco and the venture is addressed primari...Starting at €8.20