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The Jaguar Project (Spanish version)
Gino, Francesca; Pisano, Gary P.Case HBS-610S17Service and Operations ManagementTeradyne, a leading manufacturer of semiconductor test equipment, embarked on a multiyear effort to improve its product development capabilities and to implement more formalized project management approaches. Examines the development of a new-generation tester that involved significant hardware and software design. For this, the company decided to implement new approaches to project management and project teams. Invites discussion of the effectiv...Starting at €8.20
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Accounting Fraud at WorldCom (Spanish version)
Kaplan, Robert S.; Kiron, DavidCase HBS-109S04Business Ethics and Corporate Social ResponsibilityThe principal players in WorldCom's accounting fraud included CFO Scott Sullivan, the General Accounting and Internal Audit departments, external auditor Arthur Andersen, and the board of directors. The case provides sufficient detail to allow for a full discussion of the pressures that lead executives and managers to "cook the books," the boundary between earnings smoothing or management and fraudulent reporting, the role for internal control sy...Starting at €8.20
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Does America Really Need Manufacturing
Pisano, Gary P.; Shih, WillyArticle HBS-R1203G-EService and Operations ManagementToo many U.S. companies base decisions about where to locate production largely on narrow financial criteria. They don't consider whether keeping manufacturing at home makes more sense strategically or take into account the impact it might have on their ability to innovate. The result has been an exodus of manufacturing from America, which has weakened the capabilities that domestic firms need to keep inventing high-quality, cost-competitive prod...Starting at €8.20
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Fiat-Chrysler Alliance: Launching the Cinquecento in North America
Pisano, Gary P.; Andrews, Phillip; Di Fiore, AlessandroCase HBS-611037-ETo maximize their effectiveness, color cases should be printed in color. Fiat ended its 27-year absence in the North American automobile market when the first Cinquecento (500)-a very small, iconic Italian car that had strong sales in Europe-was delivered on March 10, 2011. The Italian automaker re-entered the market through an alliance with Chrysler, the American automaker Fiat acquired in April 2009. For Laura Soave, Chrysler Group's head of Fi...Starting at €8.20
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Wyeth Pharmaceuticals: Spurring Scientific Creativity with Metrics
Pisano, Gary P.; Rennella, Mark; Huckman, Robert S.Case HBS-607008-EService and Operations ManagementDescribes the reorganization of the drug discovery organization at Wyeth Pharmaceuticals and focuses on the decisions to: (1) centralize decision-making within drug discovery and (2) institute numerical metrics--jointly affecting all R&D scientists--for the progression of compounds through the Wyeth pipeline. Highlights issues concerning the degree to which scientific activity can be evaluated via numerical metrics, the extent to which R&D can be...Starting at €8.20
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JetBlue Airways: Valentine's Day 2007
Huckman, Robert S.; Pisano, Gary P.; Fuller, Virginia A.Case HBS-608001-EService and Operations ManagementDescribes an operational crisis for JetBlue Airways during an ice storm in the eastern United States in February 2007 and chronicles the airline's immediate response. Provides detail concerning the history of the airline from its founding in 1999 through the February 2007 crisis, which forced the airline to cancel more than 1,000 flights over the course of six days. In addition, discusses the initial response to the crisis by CEO David Neeleman a...Starting at €8.20
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Leadership, Culture, and Transition at lululemon, Teaching Note
Tushman, Michael L.; Kiron, David; Page, RuthTeaching Note HBS-410123-ELeadership and People ManagementTeaching Note for 410705.Starting at €0.00
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Scaling Well by Doing Good: Motivating Talent at b.good, Teaching Note
Gino, Francesca; Pisano, Gary P.; Rohe, AlexanderTeaching Note HBS-921030-ELeadership and People ManagementTeaching note for case 916031.Starting at €0.00
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MINTing Innovation at NewYork-Presbyterian (A) and (B), Teaching Note
Hamermesh, Richard G.; Kiron, DavidTeaching Note HBS-811010-EEntrepreneurshipTeaching Note for 810004.Starting at €0.00
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Gene Patents (A)
Hamermesh, Richard G.; Kiron, David; Andrews, PhillipCase HBS-811089-EEntrepreneurshipIn March 2010, U.S. District Court Judge Robert Sweet overturned 30 years of legal precedent and ruled that unaltered human genes could not be patented. This case reviews patent law and how it relates to our increasing knowledge of the Human Genome. The case issues deal with the potential implications of Judge Sweet's decision for biotechnology entrepreneurs and investors.Starting at €8.20