HBSP (USA)
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Target: Responding to the Recession
Gulati, Ranjay; Lal, Rajiv; Ross, CatherineCase HBS-510016-EMarketingWithin 10 months of Gregg Steinhafel's taking over as CEO at Target, the U.S. was mired in the most significant economic downturn in 50 years. Top competitor Wal-Mart had positioned itself well for the crisis, while Target's same store sales began to slide. While Steinhafel believed that Target's long-term strategy and positioning were right, he pondered a set of strategic and operational challenges. Did Target have the right mix of offensive and...Starting at €8.20
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Target: Responding to the Recession (Spanish Version)
Gulati, Ranjay; Lal, Rajiv; Ross, CatherineCase HBS-515S02MarketingDentro de los 10 meses de Gregg Steinhafel de tomar el cargo de CEO en Target, los EE.UU. estaba sumida en la recesión económica más importante en 50 años. Principal competidor de Wal-Mart había posicionado bien para la crisis, mientras que las ventas mismas tiendas de Target comenzó a deslizarse. Mientras Steinhafel cree que la estrategia y posicionamiento a largo plazo de Target tenían razón, reflexionó un conjunto de retos estratégicos y opera...Starting at €8.20
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Purolator Courier Ltd.
Lal, Rajiv; Ross, CatherineCase HBS-508054-EMarketingOn a fall day in September 2003, Robert Swanborough made his way down a thickly carpeted hallway in Purolator's headquarters in Toronto, Canada, toward a meeting with his two deputies. Several months earlier, Swanborough, then vice-president of Marketing, had been named vice-president for Sales Effectiveness atop a transformed sales division. The previous week, the team had presented to top management the results of the customer segmentation rese...Starting at €8.20
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The Smart Grid
Henderson, Rebecca M.; Maurer, Noel; Ross, CatherineCase HBS-310072-EStrategyThe development of the smart grid--the integration of traditional elements of energy transmission and delivery with information technology--heralds a new era in the power industry. Many new business opportunities will be created as the smart grid gets developed. What strategies should Cisco employ to become a leader in this industry? What obstacles and challenges must Cisco overcome to compete successfully in this new industry?Starting at €8.20
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Ball: EVA Driving the World's Leading Can Manufacturer (A)
Heese, Jonas; Pinckney, SusanCase HBS-124002-EAccounting and ControlBall used Economic Value Added analysis to determine if it should open a new metal can manufacturing facility, which mandated closing two recently acquired factories, or recapitalize and update the two legacy factories.Starting at €8.20
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Ball: EVA Driving the World's Leading Can Manufacturer (B)
Heese, Jonas; Pinckney, SusanCase HBS-124003-EAccounting and ControlBall used Economic Value Added analysis to determine if it should open a new metal can manufacturing facility, which mandated closing two recently acquired factories, or recapitalize and update the two legacy factories.Starting at €5.74
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Patagonia: "Earth Is Now Our Only Shareholder"
Trelstad, Brian; Hsieh, Nien-he; Norris, Michael; Pinckney, SusanCase HBS-323057-EBusiness Ethics and Corporate Social ResponsibilityPatagonia's change of ownership from a privately held company to a perpetual purpose trust and 501(c)(4) nonprofit in order to use the company's profit to fight the environmental crisis and be a model for future businesses.Starting at €8.20
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Transforming AMFAM
Khurana, Rakesh; Lal, Rajiv; Ross, CatherineCase HBS-508081-EMarketingTo maximize their effectiveness, color cases should be printed in color. On a winter day in December 2007 at the American Family Mutual Insurance Company (AMFAM) headquarters in Madison, Wisconsin, Dave Anderson and Jack Salzwedel remained in the conference room after the senior management meeting had concluded. Anderson, CEO of AMFAM since January 2007 and Salzwedel, named President in August 2006, reflected together on how far the company had c...Starting at €8.20
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Ball: EVA Driving the World's Leading Can Manufacturer (C)
Heese, Jonas; Pinckney, SusanCase HBS-124004-EAccounting and ControlBall used Economic Value Added analysis to determine if it should open a new metal can manufacturing facility, which mandated closing two recently acquired factories, or recapitalize and update the two legacy factories.Starting at €5.74