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JetBlue Technology Ventures: Bringing External Innovation In House
Burgelman, Robert; Golden, Joseph N.; Sridharan, AmitCase SGSB-E660-EEntrepreneurshipSince its founding in the late 1990s, JetBlue Airways has been known as an innovator in the U.S. airline industry. This case explores how in the mid- to late-2010s, JetBlue sought to drive further innovation by setting up a corporate venture capital arm. Led by Bonny Simi, a long-time JetBlue executive, commercial airline pilot, former U.S. Olympian, and Stanford alumna, JetBlue Technology Ventures (JTV) seeks to bring external innovation in ho...Starting at €8.20
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Infosys Consulting in 2006: Leading the Next Generation of Business and Information Technology Consulting - Teaching note
Burgelman, Robert; Capur, AneeshaCase SGSB-SM151TN-EStrategyThis case describes Infosys Technologies’ approach to growing the company by expanding its service offerings; moving up the value chain to offer higher end consulting services; improving its brand equity and recognition as a global company; increasing revenue through repeat business from the company’s client base and entering client relationships earlier in the lifecycle by defining problems and identifying solutions before implementing the solut...Starting at €8.20
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The Mid-Atlantic Permanent Medical Group: Spreading the Integrated Care Delivery Model
Burgelman, Robert; Liu,Mimi; Shafir, ZivCase SGSB-SM319-EStrategyThis case continues the story of Dr. Robert Pearl, who had guided the Permanente Group of Northern California through challenging years in the health care industry. While Kaiser Permanente had a long history and well-established reputation on the West Coast, creating a profitable health care system in the mid-Atlantic region proved difficult for a number of reasons. For one, Kaiser Permanente had not made a mindful transfer of the history, cultur...Starting at €8.20
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Donald Trump and the Tax Cuts and Jobs Act
Weinzierl, Matthew C.; Scherf, RobertCase HBS-719002-EEconomicsSome technology transitions are exceedingly difficult for incumbent firms to execute. The bankruptcy filing by the Eastman Kodak Company highlighted the difficulty companies faced when their core business transitioned from an analog to a digital world. Kodak's business was built on the sale of a complex manufactured product - color photographic film that was exceedingly difficult to manufacture - with correspondingly high barriers to entry. Over ...Starting at €8.20
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National Economic Accounting
Weinzierl, Matthew C.; Scherf, RobertCase HBS-719028-EEconomicsBy 2013, Google, while not a traditional manufacturer of automobiles, had invested millions of dollars in its self-driving cars which had logged over 500,000 miles of testing. The Google management team faced several questions. Should Google continue to invest in the technology behind self-driving cars? How could Google's core software-based and search business benefit from self-driving car technology? As large auto manufacturers began to invest ...Starting at €8.20
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Barack Obama and the Bush Tax Cuts (B), Teaching Note
Weinzierl, Matthew C.; Kuipers, JacobTeaching Note HBS-712013-EEconomicsTeaching Note for 712-012.Starting at €0.00
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1996 Welfare Reform in the United States
Weinzierl, Matthew C.; Flanagan, Katrina; Su, AlastairCase HBS-715030-EEconomicsOn August 22, 1996, U.S. President Bill Clinton signed into law the Personal Responsibility and Work Opportunity Reconciliation Act (PRWORA)-a dramatic reform of the American system of economic assistance for the poor that, as its title suggested, attempted to encourage labor force participation rather than reliance on federal support. Clinton's decision to support a proposal that substantially cut spending on economic assistance was controversia...Starting at €8.20
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California's Budget Crises, Tax Reform, and Domestic and International Tax Competition
Weinzierl, Matthew C.; Kuipers, JacobCase HBS-710038-EEconomicsHow do (and how should) governments design fiscal policies to compete in a globalized economy while meeting internal policy priorities including redistribution? In 2009, Governor Arnold Schwarzenegger repeatedly declared fiscal emergencies as California's state budget deficit reached all-time highs. The Governor and legislative leaders established the Commission on the Twenty-first Century Economy to recommend tax reforms that would improve the s...Starting at €8.20
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Infosys Consulting in 2021-2022: The Evolution Continues
Burgelman, Robert; Joshi, RajCase SGSB-SM358-EStrategyInfosys Consulting was known for delivering innovative consulting services to some of the world’s most complex companies. Launched in 2004 as a separate subsidiary, Infosys Consulting was integrated into a new business unit within its parent company in 2011. This case study examines strategic and operational decisions the global leader in consulting and technology faced in growing the increasingly commoditized—and competitive—systems integration ...Starting at €8.20
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Autodesk 2022: A Future Delivered?
Burgelman, Robert; Joshi, RajCase SGSB-SM360-EStrategyAutodesk’s new CEO launched three strategic initiatives that would transform the company into a global leader in software products and services for architecture, engineering, and construction. The company would be a customer-centric organization, with the new technologies and apps its customers demanded. How would the company meet the challenge of customer expectations—and their fears about shifting to cloud-native solutions? After all, differe...Starting at €8.20