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HBSP (USA)
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Lit Motors
Eisenmann, Thomas R.; Godden, AlexCase HBS-813079-EEntrepreneurshipIn mid-2012 Lit Motors had created both engineering and design prototypes and conducted initial customer tests on less than $750,000 of investment. Lit Motors' founder, Daniel Kim had started the company to design and manufacture an efficient electric 2-wheeled vehicle. The company had refined the designs for the key technologies required and had a working prototype, an understanding of the manufacturing processes to be used and a list of the com...Starting at €8.20