Stanford Graduate School of Business (USA)
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Qualtrics: Bootstrapping Growth
LevavJ; Quigless, MCase SGSB-SM224-EStrategyIn March 2012 the founders of Qualtrics sat together in the Provo, Utah, office of advisor Duff Thompson. They stared down one of the toughest decisions in the ten-year history of the company. Thompson and Qualtrics’ CEO Ryan Smith had spent the last few months fielding calls from venture capitalists and strategic partners who were interested in becoming a part of the Qualtrics story. The culmination of their effort was a $500 million buyout o...Starting at €8.20
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Revenue Recognition at Groupon and Uber Technologies
Gipper, Brandon; Foroughi, JaclynCase SGSB-A236-EAccounting and ControlGroupon, a daily deals platform and Uber Technologies, a ride-hailing and delivery platform, faced a common issue related to a new revenue recognition standard (and later amendments) adopted by most public companies in 2018. The amendments were designed to help companies determine whether the nature of their obligation to customers was to provide the specified goods or services to the customer directly (acting as “principal” and reporting revenue...Starting at €8.20