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AT&T Wireless: Text Messaging
Vaughan S. Radcliffe; Mitchell Stein; Michael LickverCase IVEY-9B11B005-EAccounting and Control, Marketing, StrategyThis case examines AT&T’s wireless business with a focus on its text messaging services. The industry features a high proportion of fixed costs in relation to acquiring spectrum and building a network. Variable costs are relatively low, especially in the case of SMS text messages. Pricing and margins in text messaging have attracted regulatory scrutiny in the Unites States, Canada, and elsewhere. The case requires the use of key concepts in cost ...Starting at €8.20
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BNL Stores
Vaughan S. Radcliffe; Paul CruzCase IVEY-9B12B027-EAccounting and ControlThe case requires students to conduct a financial analysis of BNL Stores, a retail business. Case materials include a multi-year balance sheet, an income statement and statement of cash flows data. Students will prepare and interpret selected ratios, and prepare a basic statement of cash flows.The case entails use of financial statement analysis, balance sheets and income statements to provide a complete picture of an organization's financial hea...Starting at €8.20
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Groupon and the SEC
Vaughan S. Radcliffe; Mitchell Stein; Alexis GottschalkCase IVEY-9B12B002-EAccounting and Control, Finance, StrategyThis case provides an opportunity to review Groupon Inc’s S1 filing made prior to an initial public offering. Groupon’s financial statements attracted a great deal of controversy due to revenue recognition policies that produced substantially higher revenues for the corporation, as well as non-GAAP earnings measures, especially ACSOI — an invention of the firm that served to exclude certain marketing expenses from the calculation of profit. Since...Starting at €8.20
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IFRS: Canada's Decision
Vaughan S. Radcliffe; Mitchell SteinCase IVEY-9B11B017-EAccounting and Control, Finance, StrategyThe case comprises an interview with Paul Cherry, who as chair of the Accounting Standards Board of Canada (the Canadian accounting standard setter) led a process that brought Canada to adopt international financial reporting standards (IFRS). The case provides a rich and in-depth examination of the real-world considerations that led Canada to adopt IFRS. It offers analysis of the competing alternatives such as the U.S. GAAP (generally accepted a...Starting at €8.20
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Proyecto Sauco
Martín Cavanna, J.; Martínez, J. L.; Guillén, F. J.Case M-1040MarketingUna ONG, que ejecuta proyectos de desarrollo en Guatemala relacionados con el mantenimiento del entorno forestal, se enfrenta a un problema de imagen y prestigio como resultado del conflicto surgido con el gerente de proyecto a quien se le acusa de deslealtad institucional. Los empleados en el proyecto defienden los buenos resultadoStarting at €8.20
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Midtown Educational Foundation
Martín Cavanna, J.; Martínez, J. L.; Guillén, F. J.Case M-1039MarketingEsta fundación dedicada a la promoción integral de jóvenes de los suburbios de Chicago, se enfrenta a un problema de crecimiento para atender la expansión de sus programas. Las necesidades de espacio llevan a buscar un nuevo edificio. Se ha de decidir entre diversas opciones. Algunas de ellas, si bien exceden la demanda actual, representan oportunidades futuras de desarrollo y permitirían obtener ingresos adicionales mediante el alquiler del espa...Starting at €8.20
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La caja ecológica (B)
Martínez, J. L.; Guillén, F. J.; Martín Cavanna, J.Case M-1035MarketingPlan comercial de una organización sin ánimo de lucro.Starting at €5.74
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RBI and the Great White North Franchisee Association
Vaughan S. Radcliffe; Mitchell Stein; Hashu RahimCase IVEY-9B19B002-EAccounting and ControlIn March 2018, an analyst at an investment management firm in Toronto, Ontario, had to decide whether or not to recommend that his firm establish a position in shares of Restaurant Brands International Inc. (RBI). Formed after the merger of Burger King and Tim Hortons Inc., RBI was led by the private equity firm 3G Capital. RBI was a powerhouse–the third-largest, quick-service restaurant chain in the world. Although RBI was performing well and se...Starting at €8.20
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La Fundación Corona y el Hospital de San José
Guillén, F. J.; Martínez, J. L.; Martín Cavanna, J.Case M-1037MarketingSe analiza como la manera de hacer explícita su misión, pese a estar definida de manera concreta, permite al mismo tiempo la flexibilidad para abrirse a nuevos campos, como el de la asistencia sanitaria, sin abandonar sus objetivo fundacionales.Starting at €8.20
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Inroads de México, A.C.
González F.; Guillén, F. J.; Martínez, J. L.; Martín Cavanna, J.Case M-1041MarketingSe analiza la introducción de una institución norteamericana en México. Su objetivo es contribuir a la promoción de jóvenes con talento pertenecientes a minorías étnicas. La implantación en México conlleva una modificación notable de estos objetivos para acomodarse a las circunstancias de este país. Se discuten los aspectos estratégicos y operativos de este desarrollo institucional.Starting at €8.20