Stanford Graduate School of Business (USA)
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Ed Rapp's Affirmations
Carroll, Glenn; Schifrin, DebraCase SGSB-L34-ELeadership and People ManagementIn this 2019 case, Ed Rapp, retired group president and CFO of Caterpillar, recounts the positive impact that using a type of “self-talk” called an affirmation has had on his life and career. Affirmations are simple, positive, carefully crafted statements declaring specific goals in their completed state. A foundational belief behind an affirmation is that self-image is shaped by self-talk and daily performance reality. Affirmations should be pe...Starting at €8.20
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Ascend Behavior Partners: Hiring in a Tight Labor Market
Carroll, Glenn; Montgomery, LucyCase SGSB-SM355-EStrategyAscend Behavior Partners provided applied behavioral analysis (ABA) services to families with children with autism. The growing autism services market presented a massive opportunity for Ascend to provide quality care to families in need. Ascend’s delivery model relied on board certified behavior analysts (BCBAs), who were the backbone of providing care to families with children with autism. But the severe imbalance between supply and demand f...Starting at €8.20
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The Microsoft Antitrust Case
Baron, DavidCase SGSB-P50-EDecision AnalysisIn 1998, the U.S. Department of Justice together with 19 state attorneys general filed an antitrust action against Microsoft Corporation for anticompetitive conduct and violation of the Sherman Act. The case details the Department of Justice’s allegations and the case presented to the court, as well as Microsoft’s position on the issues and line of defense. It describes the sequence of events starting with the trial court, the judge’s ruling and...Starting at €8.20