Ivey Business School (Canada)
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Blackshop Restaurant
John S. Haywood-Farmer; Karim Moolani; Michelle PengCase IVEY-9B09D001-EService and Operations ManagementIn April 2008, the owners of the Cambridge, Ontario-based Cerny Hospitality Group (CHG) were considering the purchase and implementation of OpenTable's reservation management software in three of their restaurants, including the Blackshop Restaurant. It was thought that the software could aid in more effectively managing customer demand due to its ability to allow on-line reservations and its data-gathering capability, an improvement over its cur...Starting at €8.20
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Pixonix Inc. - Addressing Currency Exposure
Colette Southam; Karim MoolaniCase IVEY-9B08N013-EFinance, Knowledge and Communication, StrategyThe chief financial officer of Pixonix Inc. is trying to decide if she should hedge, given the current strength of the Canadian dollar. Her company licenses proprietary software through a U.S. company that will cost $7.5 million in three months time. TheStarting at €8.20
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Sensible Life Products (B)
Charlene Zietsma; Brent McKnightCase IVEY-9B07M058-EStrategyThis supplement to Sensible Life Products (A), product #9B07M057, introduces a fifth opportunity in the form of a joint venture with a major product development firm. The deal involves Sensible Life Products cooperating in further developing the Benefect product into a consumer focused hand sanitizer product.Starting at €5.74
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Sensible Life Products (A)
Charlene Zietsma; Brent McKnightCase IVEY-9B07M057-EStrategyAn entrepreneur and chief executive officer (CEO) of Sensible Life Products has developed a revolutionary botanical disinfectant called Benefect, the flagship product of his company. This new product is unique among disinfectant products in that it is non-toxic, unlike the majority of conventional disinfectants containing harmful chemicals, such as ammonia, alcohol and chlorine. As a result of the unique properties of the product, the CEO has rec...Starting at €8.20