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EPCOR Utilities Inc. (A): A Critical Community Consultation
Pratima Bansal; Tom EwartCase IVEY-9B07M009-EStrategyIn January 2003, EPCOR Utilities (EPCOR) was facing great pressure from a radical community group that wanted the company out of its community of Rossdale - where EPCOR was founded in 1891 and had been operating since. The pressure had mounted to the point that EPCOR's sole shareholder, the City of Edmonton, had asked that EPCOR prepare a long-term plan for its operations in Rossdale as part of a formal review of the land use at the site. Operati...Starting at €8.20
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Kombi Sports Inc.: Staying Ahead of the Curve
Heather Calvert; Raymond L. Paquin; Rajshree PrakashCase IVEY-9B21M063-EMarketing, StrategyIn January 2020, Kombi Sports Inc. was at a strategic crossroads in a changing industry. The Montreal-based firm had evolved from a niche provider of alpine performance gloves to a premium Canadian winter apparel brand. Its success could be attributed, at least in part, to its strong collaborative stance and interesting partnerships. However, increasing competition in the industry, particularly among brick-and-mortar retailers, raised questions f...Starting at €8.20
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Blacbiblio: Hold Steady or Change Course
Raymond L. Paquin; Bharathram Sivasubramanian; Rajshree PrakashCase IVEY-9B20M050-EEntrepreneurship, StrategyBlacbiblio.com, Inc., an educational materials start-up in Montreal, Canada, launched its first and only product, the ABCs of Canadian Black History Kit, in 2016. The product received strong positive reviews at the time of its launch, but its initial price of CA$2,500 per kit left it out of reach for most of its intended customers. The company founder, a historian and educational content creator, shifted to a flexible pricing strategy, offering t...Starting at €8.20
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EPCOR Utilities Inc. (B): Balancing Stakeholder Interests
Pratima Bansal; Tom EwartCase IVEY-9B07M010-EStrategySupplement to EPCOR Utilities Inc. A Critical Community Consultation (A), product 9B07M009.Starting at €5.74