Ivey Business School (Canada)
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BusBoard Prototype Systems Ltd.: Making Sense of Foreign Exchange
Brian Lane; Craig WilsonCase IVEY-9B20N020-EEntrepreneurship, Finance, StrategyBusBoard Prototype Systems Ltd. (BusBoard), a company based in Calgary, Alberta, that designed and manufactured printed circuit boards targeted at the electronics hobbyist market, managed foreign-currency transactions on a transaction-by-transaction basis. The company’s general manager had been buying and selling CAD and USD while attempting to maximize the company’s value, timing transactions based on previous experience and professional judgmen...Starting at €8.20