Ivey Business School (Canada)
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TEC Edmonton and TusStar Joint Innovation: An Entrepreneurial Match
Haibo Hu; Chunbing Mao; Phillp Swallow; William Wei; Bruce Thomson; Meiju FeiCase IVEY-9B20M082-EEntrepreneurship, StrategyIn 2017, the successful Canadian innovation center TEC Edmonton initiated a joint venture with TusStar, an important Chinese accelerator, and found itself in the middle of a debate about the challenges and opportunities of Chinese investment in Canada’s technology sector. Both organizations were unique collaborations among industry, academia, and government. This joint initiative had added significance because of the implications for these stakeh...Starting at €8.20
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Feihe Dairy: Investing in Canada
William Wei; Vicky Nie; Rongrong Zhang; Xuewei LiuCase IVEY-9B19M032-EStrategyIn 2016, the chief executive officer (CEO) of Feihe International Inc. (Feihe), the manufacturer of a leading infant formula brand in China, was considering whether his company should enter Canada. Although the company would be challenged by the Canadian dairy industry’s unique supply management system, Canada was eager to attract foreign investment and the CEO needed to overcome the intense domestic competition in China’s infant formula market. ...Starting at €8.20
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ClickDishes: Serving New Cities
William Wei; Lei Jin; Etayankara MuralidharanCase IVEY-9B18A018-EEntrepreneurship, MarketingIt was early November 2017, and the chief executive officer of ClickDishes Inc. (ClickDishes), an Alberta-based food service application company, needed to consider the strategic direction of his start-up. ClickDishes had a unique value proposition and very few competitors worldwide. Its chief executive officer wanted to enter a number of new markets very quickly in order to capitalize on his company's first-mover advantage and establish the Clic...Starting at €8.20
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PBG BioPharma: Cannabis Consumer Health Market Entry Preparation
Claire Deng; Xiaojia Wang; William WeiCase IVEY-W33767-EMarketing, Service and Operations ManagementThe cannabis industry in Canada has experienced unprecedented growth since the Cannabis Act came into effect in 2018. It is widely expected that cannabidiol (CBD) will be classified as a food and natural health ingredient in Canada, the European Union, and other jurisdictions in the near future, which will open up a significant market. In 2023, Dr. Jacqueline Shan, the CEO of PBG BioPharma, made a long-term strategic decision to enter the cannabi...Starting at €8.20
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Immigrant Entrepreneurship: Bringing Yanjing Beer to Canada
Kimberley Howard; William Wei; Vicky NieCase IVEY-9B14A013-EEntrepreneurship, Marketing, StrategyAn immigrant entrepreneur created Hi-Bridge Consulting Corporation, a company that imported and distributed alcoholic products in Canada, among other activities. In 2009, the entrepreneur brought Yanjing beer to Canada from China, even though the Chinese brewery did not have an articulated international expansion strategy in Canada at the time. Despite numerous challenges in the Canadian beer market, the entrepreneur made significant headway. How...Starting at €8.20
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General Electric and Suez: Deal or No Deal
Bertrand GuillotinCase IVEY-9B19M035-EEntrepreneurship, StrategyOn Wednesday, March 1, 2017, Jean-Louis Chaussade, the chief executive officer (CEO) of Suez SA (Suez), a French utility company that primarily operated in water and waste management, had to decide whether or not to acquire General Electric Water & Process Technologies. During the negotiations between Chaussade and the CEO of General Electric Company (GE), there had been many drastic changes, including the January 2017 inauguration of a US presid...Starting at €8.20
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Chick-fil-A: International Expansion Challenges
Bertrand GuillotinCase IVEY-9B20M046-EEntrepreneurship, StrategyThis case describes the immense success of Chick-fil-A in the United States and its first major international expansion efforts in Toronto, Canada, and Reading, England amid increased competition in the United States. Although Chick-fil-A had become the third-largest fast-food chain in the United States in 2018, a public relations controversy that had simmered since 2012 over the company’s conservative Christian values still dogged the company’s ...Starting at €8.20