Ivey Business School (Canada)
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Uber Africa: Making Cash and Alternative Payments Work in Kenya through Contextual Leadership
Caren Scheepers; Anastacia MamaboloCase IVEY-9B19M019-EEntrepreneurship, StrategyOn September 30, 2017, the general manager (GM) of Uber Technologies Inc. (Uber) for sub-Saharan Africa, arrived in Nairobi, Kenya, and paid for his Uber service with cash. This functionality of the Uber app represented a new business model for Uber. The GM had to convince global management of the business case for offering cash payment options in Africa; he did so by conducting experiments and showing data that indicated rider numbers had triple...Starting at €8.20
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NorthCentral Bank: Navigating the Challenges of Fintechs, Neobanks, and Cryptocurrencies
Hubert Pun; Felipe Restrepo; Dollar LuoCase IVEY-W33866-EFinance, Information TechnologiesJonathan Gray, the head of Digital Assets at NorthCentral Bank, was tasked with deciding how the bank should approach the growing demand for cryptocurrency (crypto) investment products and services. As the fintech industry continued to grow rapidly and younger digital consumers expressed a desire for crypto-friendly products, the bank had to decide how to proceed. Gray considered three options: maintaining the status quo and not offering crypto p...Starting at €8.20