HBSP (USA)
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Staging Two-sided Platforms
Eisenmann, Thomas R.; Hagiu, AndreiCase HBS-808004-EStrategyFirms that aspire to develop two-sided platforms face a formidable challenge. Prospective users on each side will not invest in the platform until they are confident there will be enough users on the other side. Traditional strategies for dealing with this dilemma--subsidizing users or securing their exclusive affiliation--are costly and risky. Describes less costly staged strategies for building two-sided platforms. With the "vendor to two-sided...Starting at €8.20
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Michael Fernandes at Nicholas Piramal
Anteby, Michel; Nohria, NitinCase HBS-408001-ELeadership and People ManagementMichael Fernandes, the Director of Custom Manufacturing Operations at the pharmaceutical company Nicholas Piramal India Limited (NPIL), schedules a meeting with three of his reports, whose interpersonal conflicts with one another are causing his business development function to falter. He struggles to know how to handle these conflicts and bring the three into a productive working collaboration. Fernandes is in charge of incorporating NPIL's new ...Starting at €8.20