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Husky Injection Molding Systems (Spanish version)
Rivkin, Jan W.Case HBS-706S18StrategyHusky, a Canadian maker of injection molding systems, has established an enviable position in the market for plastics processing equipment. The company builds the highest performance systems in the business and charges a hefty premium for them. Husky is enjoying robust growth and record profits in 1996 when competitors attack its core markets. As financial results deteriorate rapidly, founder and CEO Robert Schad must decide how to defend Husky's...Starting at €8.20
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Rosslyn Resource: Monetization and Sales Strategy
Dolan, Robert J.; Yong, SunruCase HBS-918509-EMarketingRosslyn Resource identifies exploration targets (potential mineral deposits) in the mining industry and advances them until the project can be monetized, usually through sale to a larger mining company, in return for an upfront fee and a royalty on future revenues. Rosslyn has invested heavily in developing proprietary, innovative equipment and geological data sets that would make exploration cheaper and faster. Rosslyn must decide what to do wi...Starting at €8.20
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Northern Telecom (B): El lanzamiento de Norstar
Dolan, Robert J.Case HBS-508S21MarketingNorthern Telecom ha invertido $ 50 millones para desarrollar una nueva familia de sistemas telefónicos para pequeñas empresas. La propuesta de inversión se justifica sobre la base de la cuota de mercado impacto apreciable. Ahora, el equipo del proyecto debe desarrollar el programa de marketing de apoyo adecuada para la puesta en marcha del producto en dos mercados - los Estados Unidos y Canadá.Starting at €5.74
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Husky Injection Molding Systems
Rivkin, Jan W.Case HBS-799157-EStrategyHusky, a Canadian maker of injection molding systems, has established an enviable position in the market for plastics processing equipment. The company builds the highest performance systems in the business and charges a hefty premium for them. Husky is enjoying robust growth and record profits in 1996 when competitors attack its core markets. As financial results deteriorate rapidly, founder and CEO Robert Schad must decide how to defend Husky's...Starting at €8.20