HBSP (USA)
- Case
Predicting Consumer Tastes with Big Data at Gap
Collection: HBSP (USA)Ref.: HBS-517115-EPublished: May 30, 2017Reviewed: Mar 19, 2018Format: PDFPages: 27Language: English - Teaching Note
Predicting Consumer Tastes with Big Data at Gap, Teaching Note
Collection: HBSP (USA)Ref.: HBS-518053-EPublished: Nov 21, 2017Format: PDFPages: 35Language: English - Case
Christie's and Leonardo da Vinci's Salvator Mundi: The Value of a Brand
By Avery, JillCollection: HBSP (USA)Ref.: HBS-518066-EPublished: Jan 15, 2018Reviewed: Oct 22, 2019Format: PDFPages: 24Language: English - Teaching Note
Onefinestay: Building a Luxury Experience in the Sharing Economy, Teaching Note
Collection: HBSP (USA)Ref.: HBS-520092-EPublished: Mar 25, 2020Format: PDFPages: 22Language: English - Case
Thingtesting: Launching a Brand Discovery and Testing Digital Community
Collection: HBSP (USA)Ref.: HBS-520086-EPublished: Mar 16, 2020Format: PDFPages: 19Language: English - Case
Predicting Consumer Tastes with Big Data at Gap (Spanish version)
Collection: HBSP (USA)Ref.: HBS-518S30Published: May 30, 2017Reviewed: Mar 19, 2018Format: PDFPages: 29Language: Spanish - Article
Preparing for a Pandemic (Spanish version)
Collection: HBSP (USA)Ref.: HBS-F0605APublished: May 1, 2006Format: PDFPages: 9Language: Spanish - Case
Global Brand Management of Anheuser Busch InBev's Budweiser
By Avery, JillCollection: HBSP (USA)Ref.: HBS-518105-EPublished: Jun 15, 2018Reviewed: May 17, 2019Format: PDFPages: 27Language: English - Teaching Note
Thingtesting: Launching a Brand Discovery and Testing Digital Community, Teaching Note
Collection: HBSP (USA)Ref.: HBS-521094-EPublished: Dec 4, 2021Format: PDFPages: 13Language: English - Case
The Tate's Digital Transformation (Spanish version)
By Avery, JillCollection: HBSP (USA)Ref.: HBS-319S04Published: Apr 7, 2014Reviewed: Jul 31, 2017Format: PDFPages: 24Language: Spanish