HBSP (USA)
- Case
Barcelo Hotels and Resorts (A) (Spanish version)
Collection: HBSP (USA)Ref.: HBS-512S05Published: Feb 18, 2011Format: PDFPages: 30Language: Spanish - Article
Understanding the Psychology of New-Product Adoption (Spanish version)
Collection: HBSP (USA)Ref.: HBS-R0606FPublished: Jun 1, 2006Reviewed: Mar 24, 2015Format: PDFPages: 9Language: Spanish